10 Tactics for Driving Inbound Links
10 Tactics for Driving Inbound Links
The 2011 holiday season is right around the corner, and it's crunch time for ecommerce merchants who want to rise to the top of the search engines. Rimm-Kaufman Group strategy lead Paul Panteleon offers up 10 tactics you can use to drive inbound links this holiday season.
Solicit shopping input from customers and fans:
Ask customers and fans on the social media channels to submit holiday shopping ideas. This can get the conversation going between customers who already love you, and draw in new customers looking for gift ideas. (This may also inspire marketing and promos on popular products!)
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