AnalyticsDec 20, 2013 12:02 PM By Len Shneyeder
As consumers tap and swipe at the portable screens that command so much of their attention, they leave data fingerprints that reveal their wants and needs. Action analytics helps marketers read these data trails to better understand their customers and, ultimately, give them the best possible mobile experience.
AnalyticsDec 03, 2013 8:05 AM By Tim Parry
U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6% increase in online sales, according to the latest cloud-based analytics findings from IBM. Here’s the breakdown of stats compiled for the IBM Digital Analytics Benchmark.
AnalyticsJul 09, 2013 2:13 PM By Erin Lynch
Retailers will get some good news at the start of the back-to-school season as ShopperTrak said it expects to see an increase in retail sales 4.3% compared to August 2012.
AnalyticsJul 02, 2013 3:17 PM By Erin Lynch
Logging on a retail site should be fast, easy, and stress-free but it can be more of a juggling act for consumers who can’t remember their passwords and ultimately leaving a site. In fact, according to a recent survey, of those users who do not remember their information, 70% will leave. But retailers and shoppers found a new and faster way to stay engaged: the social login.
AnalyticsJun 27, 2013 2:38 PM By Richard Harris
De-averaging helps assure that your product recommendations will deliver lift because that single best answer just isn’t as relevant to all customers.
AnalyticsJun 24, 2013 1:51 PM By Erin Lynch
In what Macy’s is calling a continual effort to connect with the ever changing consumer, CEO Terry Lundgren announced plans to see a total of 500 stores double as fulfillment centers by the end of 2013.
AnalyticsJun 19, 2013 4:03 PM By Erin Lynch
When it comes to the buying preferences of B2B shoppers, suppliers need to start creating an online shopping experience similar to those in the B2C world. Translation: B2B websites need to be easy to use.
AnalyticsJun 17, 2013 4:04 PM By Daniela Forte
Retail executives are expected to spend capital in 2013 to expand growth in some key areas including technology over the next year. Furthermore, social media, mobile along with online promotions and coupons are the technology-related trends having a significant impact on the retail industry in 2013, according to the 2013 Retail Outlook Survey by KPMG LLP.
AnalyticsJun 14, 2013 1:24 PM By Erin Lynch
A new study has found that for this Father’s Day, Canadian shoppers are expected to make more planned purchases compared to years prior.
AnalyticsJun 06, 2013 9:44 AM By Daniela Forte
Swapping out your first ecommerce platform and transitioning to a new one can be scary and daunting. So where do you begin?
by Jamin Dick
Posted 4 days ago
by Curt Barry
Posted 1 week ago