Analytics ARCHIVE

5 Tactical Holiday SEO Tips You Can Act On Today  Oct 16, 2012 1:09 AM By Amanda Massello

While SEO is neither novel nor new, it ceaselessly amazes me how few sites fully leverage the opportunity to drive traffic and sales through search. Most often, it’s not for lack of trying, but rather for lack of resources. Merchants and marketers at either end of the spectrum

More Ways to Manage the Complexity of Site Search  Oct 03, 2012 11:45 PM By Terry Costa

In our previous article on understanding the complexities of managing site search and navigation, we explained how to optimize search across different mobile devices, monitor keyword search terms, and conduct A/B testing. We

How to Effectively Grow Your Facebook “Likes”  Oct 01, 2012 11:54 PM By Janice Smithers

Merchants employ many tactics to grow their Facebook fan bases. There are offline tactics

Achieving Success Through Effective Email Marketing  Sep 24, 2012 8:09 PM By Erin Lynch

Joanna Morrissey, ecommerce strategist with americaneagle.com, shared her expertise in achieving email success through effective marketing at the National Etailing and Mailing Organization of America directXchange conference last week.

More Ways to Manage the Complexity of Site Search  Sep 18, 2012 5:33 PM By Terry Costa

In our previous article on understanding the complexities of managing site search and navigation, we explained how to optimize search across different mobile devices, monitor keyword search terms, and conduct A/B testing. We

3 Ways to Managing the Complexity of Site Search  Aug 12, 2012 5:38 AM By Terry Costa

Now that more consumers rely on the search box as a means of browsing your online storefront, site search has become an even more critical feature for online merchants. Particularly with the rise of mobile devices and tablets, customers expect to find their product quickly, and a short and swift path once they arrive at your site to get to the

Using Business Intelligence Solutions to Hone Strategies  Jun 02, 2012 8:15 AM By Curt Barry

Among the many potential benefits of BI: Honing inventory and reducing costly back orders; a better understanding of the costs of core (never-out) products within broad SKU assortments; and a better understanding of merchandising and marketing results by catalog and digital channels.






© 2014, Access Intelligence, LLC. All rights reserved.