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MULTICHANNEL MERCHANT » ECOMMERCE
While many major retailers have rolled out both apps and mobile optimized sites, small and mid-sized merchants, particularly those with limited resources, need to more carefully weigh their options. We’ve outlined the most important differences between mobile websites and native apps.
While the U.S. is at a disadvantage for not having migrated to the EMV standard yet, we also have the advantage of being able to look at the example set by other countries, and analyze and learn from how they managed to upgrade.
Despite the selling advantages and business opportunities associated with going direct, many manufacturers are still reluctant to jump in for fear of alienating their traditional channel partners. Contrary to the lingering myths, however, DTC does not harm channel partnerships—in many cases it strengthens them.
Amazon’s plans for new sortation centers are part of its larger goals of getting close to the customer, Sunday delivery and competing with major carriers.
Some tips for online merchants in order to be prepared for success in the back-to-school shopping season.
Could Amazon’s Firefly be an experiment? In other words, is Amazon using the Fire Phone to learn more about how to turn the entire world into an Amazon store? UserTesting set out to answer that question. Here’s what they discovered, and what it means for merchants.
Merchants who want to conduct cross-border ecommerce into France and Germany have to grapple with a common issue – trust in the online channel.
What do Gymboree, PetSmart and Spanx.com all have in common? They are three of only a handful of top e-retailers fully optimized to display mobile sites on the new Amazon Fire phone. Here’s what you need to do to conform with Amazon’s new phone.
Providing high-impact and visually engaging assistance for common questions and concerns shows your customers that you’re committed to resolving their issues. In this Google Hangout video, Multichannel Merchant Managing Editor Tim Parry discusses video engagement with Robert Reed, Video Producer for Blinds.com, and Kenna Hilburn, Liveclicker’s Senior Video Commerce Strategist.
Attendees at Multichannel Merchant’s Growing Global conference last week heard again and again that the global ecommerce window is wide open.
by George Chang
Posted 3 days ago
Posted 3 days ago