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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Want to Offer Same-Day Delivery? Here’s What You Need to Think About  Jun 17, 2015 3:33 PM By John Haber

Players from Amazon to Postmates, Instacart and Uber, even the USPS are chasing a piece of the same-day delivery action. For retailers thinking about it, here are a few questions to consider.

4 Tips for Maintaining Your Sanity in the Global Payments Game  Jun 17, 2015 9:33 AM By Lori Mitchell-Keller

Luckily for retailers that have made global accessibility a priority, there are four ways to create a foundation for global business that can help managers make sense of it all, reduce the insanity and create a global brand that customers will make one of their favorite “destinations.”

Thanks for the Retargeting, Sears!  Jun 16, 2015 12:26 PM By Mike O'Brien

Data-driven, real-time marketing is a thing of beauty for retailers – but sometimes the technology can be too smart for its own good, as happened to Sears.

How to Align Ecommerce Strategy with Gamification Techniques  Jun 16, 2015 11:11 AM By Sean Gordon

Gamification has long been part of the daily shopping experience. See what leading brands are doing to offer a valuable and entertaining customer experience.

How SoccerPro Wins Big at Omnichannel  Jun 16, 2015 10:41 AM By MCM Staff

As an omnichannel merchant, SoccerPro needed a solution where all customer touch points shared and transferred information. See how the company made this a possibility.

Amazon Quietly Expands Prime, Allows Direct-From-Merchant Shipping  Jun 15, 2015 5:04 PM By Mike O'Brien

Amazon has quietly begun expanding its estimated 20 million Prime eligible listings by adding items that ship directly from merchants.

Rue La La Reactivates Dormant Customers  Jun 15, 2015 3:23 PM By Daniela Forte

Private sale boutique apparel brand Rue La La embarked on a customer-segmentation project with the goal of reactivating dormant customers. See what they did and how it helped the brand.

CVS Health Acquires Target Pharmacy Business  Jun 15, 2015 1:10 PM By MCM Staff

CVS Health will acquire and Target Corporation pharmacy and clinic business for approximately $1.9 billion. See what this will mean for both companies.

Radio Shack Agrees To Destroy Most of Customer Data  Jun 12, 2015 2:05 PM By MCM Staff

RadioShack has reached a deal with 38 state attorneys general in which it agreed to destroy most of the data on 117 million customers it was looking to sell to pay off creditors.

How Brands Can Turn Dimensional Weight Pricing to their Advantage  Jun 11, 2015 10:58 AM By Maria Haggerty

Instead of panicking, retailers can embrace dimensional weight pricing as motivation to upgrade operations, making them more efficient and eco-friendly.






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