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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceJun 21, 2013 3:45 PM By Debra Ellis
Rules of engagement are no longer defined by the company doing the engaging. They have to conform to frequently changing terms of service.
EcommerceJun 21, 2013 2:23 PM By Daniela Forte
Using big data will ensure that companies can learn more about consumers and use the information they have through an effective personalization and segmentation, according to this infographic by Monetate.
EcommerceJun 21, 2013 11:27 AM By Daniela Forte
On June 20, Facebook announced that its photo-sharing application Instagram will now have a video feature in order to compete with video-sharing application Vine. In a blog post, Russ Somers, VP of Marketing for Invodo, talks about the announcement and what it will mean for brands and retailers.
EcommerceJun 21, 2013 10:37 AM By Daniela Forte
What impact will the pending Marketplace Fairness Act have on direct-to-customer merchants?
Though the U.S. Senate approved the Marketplace Fairness Act in April, no two IRCE 2013 attendees interviewed by Multichannel Merchant seemed to have the same opinion about the pending legislation.
EcommerceJun 20, 2013 1:49 PM By Erin Lynch
Customers and fans of Men’s Wearhouse took to Twitter this week to express their displeasure in the retailer’s decision to fire founder and Executive Chairman George Zimmer. Here are some of their tweets.
EcommerceJun 19, 2013 4:03 PM By Erin Lynch
When it comes to the buying preferences of B2B shoppers, suppliers need to start creating an online shopping experience similar to those in the B2C world. Translation: B2B websites need to be easy to use.
EcommerceJun 19, 2013 12:35 PM By Erin Lynch
While George Zimmer was able to guarantee the likeability of the suits at Men’s Wearhouse, he wasn’t able to guarantee his job as the Executive Chairman. The retailer announced his termination this week.
EcommerceJun 19, 2013 11:55 AM By Erin Lynch
Amazon has teamed up with Facebook and launched a new program that allows users of both services to band together to surprise friends on their birthday with an Amazon gift card.
EcommerceJun 19, 2013 6:37 AM By Tim Parry
In this video taken at IRCE 2013, SeeWhy’s Charles Nicholls talks about how proper remarketing can nudge the customer, and remind her to complete the transaction.
EcommerceJun 18, 2013 4:14 PM By Erin Lynch
When it comes down to which parcel shipping carrier is a favorite in the B2B world, the answer might as well be, “domestic shipper or international shipper?” according to findings from Multichannel Merchant’s MCM Outlook 2013.
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