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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceOct 30, 2013 12:14 PM By Erin Lynch
Want to know how to capture the loyalty of a holiday shopper? It turns out it’s all about high-quality customer service, free shipping, and offering deals and discounts, according to a recent study by PriceGrabber. Read more to get a clear and focused snapshot on where the consumer will shop, how much they will spend, and what makes them continually come back this holiday season.
EcommerceOct 29, 2013 6:33 PM By MCM Staff
ValuePetSupplies.com has been awarded the Google Trusted Store badge, which is issued by Google to help shoppers identify online merchants that offer a great shopping experience.
EcommerceOct 28, 2013 3:28 PM By Alex Clifford
Does data have to be big? Or is there a different way of using ecommmerce data to get better marketing results? Here’s why real-time data can be used to email segments your audience based on their previous behavior.
EcommerceOct 28, 2013 2:48 PM By Erin Lynch
Loyalty programs are becoming increasingly popular among retailers and consumers alike. However, as more and more consumers are opting in to these types of programs, over 30% of shoppers say the amount of personal information requested by a merchant is a major factor when considering signing up for a loyalty program or not.
EcommerceOct 28, 2013 11:35 AM By MCM Staff
While 64% of merchants see significant increases in cyber attack activity, only 23% of attacks can be detected quickly and remediated, and nearly 70% of merchants do not take additional precautions in anticipation of increased attacks.
EcommerceOct 26, 2013 12:30 PM By MCM Staff
According to analytical firm Custora, customer purchase through email has increased to almost 7% in the last four years. They further concluded that email (with 0.88%) was 40 times more effective than Facebook and Twitter (0.01% each) at acquiring ecommerce customers. Only an insignificant percentage of customers make purchases via Facebook and Twitter. Therefore, after powerful organic search […]
EcommerceOct 23, 2013 9:54 AM By Daniela Forte
Saks Fifth Avenue launched an ecommerce site for its off-price franchise, Saks Fifth Avenue Off 5th, which went live in September. Here is what the company has planned for their ecommerce site.
EcommerceOct 22, 2013 8:57 AM By MCM Staff
Stylewhile has partnered with Saks Fifth Avenue on the launch of a virtual fitting room iPad App that will allow users to fit clothing to their specific body type before purchase.
EcommerceOct 21, 2013 11:32 AM By Charles Nicholls
To better understand the online and mobile shopping behaviors by demographic, the SeeWhy Conversion Academy conducted a series of online surveys yielding responses from 60,500 U.S. consumers nationwide. In this article, Charles Nicholls shares several key findings and related takeaways for digital marketers.
EcommerceOct 21, 2013 11:20 AM By Brendan O’Brien
Target recently announced the introduction of a subscription billing service for providing baby supplies to new moms and dads. Here’s why the recurring subscription model may be the next big thing in omnichannel.