MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceOct 31, 2013 10:41 AM By Tim Parry
A profound shift in customer behavior from offline to online channels is fundamentally changing the way in which B2B merchants interact with, sell products and services to, and build loyalty with their B2B customers, according to a Forrester study commissioned by ecommerce solutions provider hybris. The study says that new online driven and omnichannel-centric paradigm […]
EcommerceOct 30, 2013 3:31 PM By MCM Staff
B2B companies find it easier to build loyalty with online-only than offline-only customers according to research commissioned by hybris.
EcommerceOct 30, 2013 12:14 PM By Erin Lynch
Want to know how to capture the loyalty of a holiday shopper? It turns out it’s all about high-quality customer service, free shipping, and offering deals and discounts, according to a recent study by PriceGrabber. Read more to get a clear and focused snapshot on where the consumer will shop, how much they will spend, and what makes them continually come back this holiday season.
EcommerceOct 29, 2013 6:33 PM By MCM Staff
ValuePetSupplies.com has been awarded the Google Trusted Store badge, which is issued by Google to help shoppers identify online merchants that offer a great shopping experience.
EcommerceOct 28, 2013 3:28 PM By Alex Clifford
Does data have to be big? Or is there a different way of using ecommmerce data to get better marketing results? Here’s why real-time data can be used to email segments your audience based on their previous behavior.
EcommerceOct 28, 2013 2:48 PM By Erin Lynch
Loyalty programs are becoming increasingly popular among retailers and consumers alike. However, as more and more consumers are opting in to these types of programs, over 30% of shoppers say the amount of personal information requested by a merchant is a major factor when considering signing up for a loyalty program or not.
EcommerceOct 28, 2013 11:35 AM By MCM Staff
While 64% of merchants see significant increases in cyber attack activity, only 23% of attacks can be detected quickly and remediated, and nearly 70% of merchants do not take additional precautions in anticipation of increased attacks.
EcommerceOct 26, 2013 12:30 PM By MCM Staff
According to analytical firm Custora, customer purchase through email has increased to almost 7% in the last four years. They further concluded that email (with 0.88%) was 40 times more effective than Facebook and Twitter (0.01% each) at acquiring ecommerce customers. Only an insignificant percentage of customers make purchases via Facebook and Twitter. Therefore, after powerful organic search […]
EcommerceOct 23, 2013 9:54 AM By Daniela Forte
Saks Fifth Avenue launched an ecommerce site for its off-price franchise, Saks Fifth Avenue Off 5th, which went live in September. Here is what the company has planned for their ecommerce site.
EcommerceOct 22, 2013 8:57 AM By MCM Staff
Stylewhile has partnered with Saks Fifth Avenue on the launch of a virtual fitting room iPad App that will allow users to fit clothing to their specific body type before purchase.
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