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MCM OUTLOOK 2014: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Traffic Driver: L.L. Bean  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Catalog Channel L.L. Bean, Holiday Web 2010 You might think that a venerable, old-school brand like L.L. Bean would be a laggard when it comes

The JUDGES for the 2011 Multichannel Merchant Awards  Jun 01, 2011 9:30 PM By MCM staff

The word has been way overused this year by a certain celebrity (who seems to be anything but winning). But the catalogs and ecommerce sites profiled

Consumer Specialty Products, Sales Over $20 Million: Folica.com and Musician’s Friend  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Ecommerce Channel Folica.com Folica, an online retailer of haircare merchandise, is all about making hair look its best. And it goes beyond what

Dangerous Vagueness in CA Do-Not-Track Bill  Jun 01, 2011 9:30 PM By MCM staff

THERE’S A PRIVACY BILL ZOOMING AROUND THE CALIFORNIA STATE LEGISLATURE (SB 761) designed to restrict website operators from making malicious changes to

General Merchandise: L.L. Bean and Miles Kimball  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Ecommerce Channel LLBean.com The venerable L.L. Bean has been known as a customer-service giant for nearly 100 years, and it effectively conveys

Traffic Driver: Vital Choice Seafood & Organics  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Catalog Channel Vital Choice Wild Seafood & Organics, Fall 2010/Winter 2011 Vital Choice specializes in wild salmon and other seafood, but it

Catalog design 2.0  Jun 01, 2011 9:30 PM By Lois Brayfield

Catalogs today are about much more than selling products in print. They need to be compelling engagement tools that reinforce the brand, build customer

Business Specialty Products: Shoes For Crews and Envelopes.com  Jun 01, 2011 9:30 PM By MCM staff

GOLD: Catalog Channel Shoes For Crews, Winter 2011 Shoes for Crews has a narrow product range: footwear tailored for people who spend a lot of time on

Children’s Products: FatBrainToys.com  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Ecommerce Channel FatBrainToys.com Shopping for educational toys? FatBrainToys.com makes it so easy a child could do it. As soon as you land on

Don’t Neglect Your View Cart Page  May 31, 2011 7:45 PM By Ian MacDonald

Think of your view cart page as a merchandising and sales opportunity, rather then just a utility page that lists out items. Does your view cart simply summarize the contents of the basket with a link to




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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