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MCM OUTLOOK 2015: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Start-up Advice from One Kings Lane’s Susan Feldman  Mar 28, 2013 11:00 AM By Tim Parry

One Kings Lane co-founder and Chief Merchandising Officer Susan Feldman sat down with CBS News’ Rebecca Jarvis.

SLI Systems Helps Cache.com Create Increased Conversions  Mar 27, 2013 11:24 PM By Tim Parry

Cache has seen an 88% increase in the conversion rate among site search users since implementing SLI’s full-service Learning Search solution for its Cache.com website.

Shoppers Spending Less this Easter  Mar 27, 2013 9:02 PM By Erin Lynch

In the National Retail Federation annual Easter Spending Survey, shoppers say they will be on the prowl for deals when it comes to chocolate and springtime apparel.

Leveraging the Power of Social Proof  Mar 27, 2013 9:02 PM By Ross Kramer

Research shows that 77% of online shoppers use ratings and reviews when making purchase decisions, and 70% of online users trust consumer opinions posted online.

How to Make the Zero Moment of Truth Work for You  Mar 27, 2013 7:47 PM By Mark Simpson

When faced with multiple products, the time it takes for a shopper to make a purchase decision between them is usually three to seven seconds.

3 Retail Trends You Have to Know in 2013  Mar 27, 2013 6:07 PM By Steve Wellen

Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.

Study Finds 40% of Retailers Do Not Have Online Fraud Prevention in Place  Mar 27, 2013 3:46 PM By Erin Lynch

Although a new study by ThreatMatrix had found that 85% of retailers are calling cyber security a high priority within their organizations, 40% of the respondents said they have no online prevention measures in place.

Schulze Returns to Best Buy As Chairman Emeritus  Mar 27, 2013 3:04 PM By Daniela Forte

Best Buy Founder Richard Schulze returns to the company as Chairman Emeritus, Best Buy announced this week. This return comes in support of the company’s Renew Blue Transformation efforts, according to Best Buy.

How Online Sellers Can Make the Most of Amazon  Mar 27, 2013 11:21 AM By Jennifer Artabane

It’s clear that the opportunity is there for third-party retailers, but there is a difference between listing your products on Amazon and being successful on Amazon. Oftentimes the difference for retailers lies in their ability to meet Amazon’s customer service expectations and increase their product visibility.

Tell-tale Signs You Need to Rethink Your Fulfillment Center  Mar 27, 2013 11:09 AM By Bill Leber

With U.S. ecommerce sales surpassing the $200 billion mark and projections of continued double-digit growth, it is increasingly important that multichannel retailers develop a process to integrate these channels and manage fulfillment efficiently and effectively. However, many retailers are busy on the front end optimizing their websites and stores.






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