MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceMay 20, 2013 3:22 PM By Brendan O'Kane
Recognizing the need to be where consumers are, many multichannel merchants are rushing to roll out mobile campaigns, with mobile marketing budgets increasing overall as a result.
EcommerceMay 20, 2013 2:56 PM By Mark Simpson
Are you thinking about making changes to your ecommerce site but not sure if right before the holiday rush is a good idea? Those preparations won’t require much of you, they won’t disrupt your marketing and IT operations, and the benefits can be huge.
EcommerceMay 20, 2013 2:35 PM By Jim Davidson
There is a phase between a period of being an active subscriber and totally checking out. Customers in this phase are disengaged subscribers who show less interest in your brand but may still be opening or clicking in your emails. Here are a few ways to get them back.
EcommerceMay 20, 2013 2:21 PM By Terry Costa
Site search can play a lead role in creating a satisfying experience for the mobile shopper, here are some tips to help you create a search experience that enhances your mobile storefront.
EcommerceMay 17, 2013 6:56 PM By Erin Lynch
Like it or not, when a visitor heads to your site they are most likely there to browse, which is why it’s important for retailers to give shoppers what they want, the quickest way possible.
EcommerceMay 16, 2013 8:26 PM By Erin Lynch
Mobile commerce helped Mother’s Day online spending rise by 15% compared to 2012, according to an infographic from IBM.
EcommerceMay 16, 2013 7:22 PM By Erin Lynch
While more and more consumers are researching products and comparing prices on their mobile devices most showroomers are not using their device to finalize a purchase.
EcommerceMay 15, 2013 4:18 PM By Terry Costa
Have you taken a look lately at how many of your website visitors are viewing your web pages on a mobile device? Has that number grown over the past several months? If so, you should be thinking about offering a mobile-optimized experience (if you haven’t already). The truth is, only about 10% of all websites […]
EcommerceMay 15, 2013 3:25 PM By Jeannie Walters
Convenience is continuing as a key driver in loyalty for most customers. With busier schedules and comfort with ecommerce, customers are choosing those brands who provide convenience in the way they like – not the other way around. Convenience, according to Merriam-Webster, is “something (as an appliance, device, or service) conducive to comfort or ease.” […]
EcommerceMay 15, 2013 3:17 PM By Daniela Forte
IBM (NYSE: IBM) announced today a major three-year agreement with L’Oreal USA for expert procurement services using an advanced cloud analytics solution that will transform the way L’Oreal USA buys from its network of North American suppliers. The new services will enable the company to bring beauty products to consumers more quickly and efficiently.
by Mike Ward
Posted 7 hours ago
Posted 8 hours ago