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MULTICHANNEL MERCHANT » ECOMMERCE
Thanks to its quirky product videos, Dynomighty Designs is now a YouTube sensation. And that exposure has helped the online jewelry and accessories merchant
When it comes to implementing video, e-commerce in general is lagging behind the rest of the Internet on the video front, according to Dr. Melody King, vice president of sales and marketing for video production company Treepodia
Are you checking out the Big Fat Marketing Blog (www.bigfatmarketingblog.com)? Here’s a recent post from MCM senior writer TIM PARRY that you might have
CREDIT CARDS ARE NOT THE ONLY ONLINE PAYMENT OPTION. A panel at the MRC’s E-Commerce Payments & Risk Conference offered some insight into what else is
So you’re shopping around for vendors, software and services to replace your current Web platform. Several questions no doubt go through your mind. What
Online retailers can make up for the lack of physical and personal interaction possible in a brick-and-mortar store is by providing stellar service. Though good service can vary according to product niche or location, online visitors are generally looking for a pleasant shopping experience with clean and easy navigation, including the all-important shopping cart.
Are multichannel marketers making the most of social media? They
Outdoor gear and apparel merchant Patagonia has replaced its fly fishing print catalog with an online e-catalog.
Nearly 20% of social consumers are now using social networks as their core navigation tool. Rather than using search engines or content hubs such as Microsoft or Yahoo, these consumers are looking for content within social networks and clicking from there. Here’s what that trend means for e-commerce.
While there are some benefits to learning from mobile commerce trendsetters, businesses serious about embracing new technology and attracting next generation consumers need to act now to diversify their multichannel sales strategies by testing the mobile commerce waters.
by George Chang
Posted 1 day ago
Posted 1 day ago