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MULTICHANNEL MERCHANT » ECOMMERCE
When it comes to search, a few sentences can make a world of difference in setting your keyword theme, according to Stephan Spencer, founder of search marketing agency Netconcepts.
What made Steve Spangler Science the MCM Awards Website of the Year? Chief operating officer Jeff Brooks talks about how the merchant used analytics, word of mouth and social media to carve its e-commerce niche.
Multichannel Merchant senior writer Tim Parry will chat online with Steve Spangler Science
With the printer cartridge example still intact, let’s examine the user experience and five other common usability issues a typical user may find when shopping for and purchasing a product online.
In this high-pressure environment, providing a rich, seamless and unique e-commerce experience will be critical to capturing customer attention and driving sales. Here are a few things to keep in mind.
Black Box Corp., Musician’s Friend: Gold | Crutchfield Corp. : Silver | Computer and High-Tech Equipment
L.L. Bean Gold and Silver Consumer Apparel
Birthday in a Box, Century Novelty: Small Merchant | Silver
GOLD: Print Channel New Pig Corp., The Big Pigalog Buying Guide 2009 Starting from the cover of this high-scoring catalog, it’s clear that New Pig is