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Ecommerce ARCHIVE

Nearly 60% of Showroomers Head to Amazon  Apr 17, 2013 3:32 PM By Erin Lynch

Nearly 60% of consumers who showroom head to Amazon in search for cheaper prices and cheaper shipping options. In this infographic by CouponChief.com, you will learn about some of the factors that influence showrooming including pricing policies, free shipping, and online coupons and codes.

How Google Shopping Improved the Ecommerce Experience  Apr 17, 2013 2:26 PM By James Dechow

Google’s transition from Google Product Search to Google Shopping last year sent online retailers into an anxious flurry, sweating at the task list ahead…

Study Finds Consumers Love Brands that Love Them Back  Apr 16, 2013 7:26 PM By Erin Lynch

More than half of consumers surveyed feel that brand loyalty depends on the experiences brands create for them.

Drop Shipping Remains a Big Opportunity for Merchants  Apr 16, 2013 5:54 PM By Tim Parry

The percentage of merchants who drop ship merchandise to customers has dropped slightly, but the percentage of merchandise they drop ship has risen, according to the…

Magazines Integrate Ecommerce Capabilities to Websites  Apr 15, 2013 9:37 PM By Daniela Forte

Essence magazine has a new “Beauty Matchmaker” tool which helps women find foundations, lipsticks and eye shadows that complement their individual skin tones and color preferences, according to Mashable.com. Women are presented with various options from different retailers, including Sephora and Drugstore.com.  They can add products to an on-site shopping cart and check out without […]

New Aritzia Ecommerce Site to Augment In-store Experience  Apr 15, 2013 3:19 PM By Tim Parry

Acquity Group has launched of Aritzia.com for fashion retailer Aritzia. The new website complements Aritzia’s broad brick-and-mortar presence and delivers a compelling digital experience to the company’s fashion-savvy shoppers.

REVOLVEclothing.com CMO on Visual Site Search and Product Recommendations  Apr 12, 2013 3:57 PM By MCM staff

Kobie Fuller, CMO of the contemporary fashion site, shared his company’s experiences using Monetate’s online merchandising products to deploy personalized product recommendations and visual site search on REVOLVEclothing.com.

Americans Consumers are Fed Up with Bad Ads  Apr 12, 2013 3:48 PM By Tim Parry

InsightsOne announced the findings of its 2013 Bad Ads Survey conducted online by Harris Interactive on its behalf from February 27-March 1, 2013 among over 2,100 American adults aged 18 and older. The survey, which was aimed at determining American attitudes and behavior around the ads they see every day, found that fully 87% are […]

SmartHub Ecommerce Study Releases Cyber Monday Results  Apr 11, 2013 11:00 PM By Tim Parry

SmartHub® eCommerce Study Releases Cyber Monday Results (via PR Newswire) ATLANTA, April 11, 2013 /PRNewswire/ – Innotrac Corporation (NASDAQ: INOC), a best-of-breed commerce provider integrating digital technology, fulfillment, and contact center solutions to support global brands, today announced summary results of its latest SmartHub® eCommerce benchmark analysis,…

Contextualized Video Optimizes Customer Experience  Apr 10, 2013 2:29 PM By Kelly Ford

In order to maximize the value of digital experiences, marketers need to embrace one of the most effective ways to shape customer experience: well-placed, well-timed, online videos.






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