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MCM Outlook: 2013 Report: Ecommerce
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Ecommerce ARCHIVE

Seven Elements of a Perfect Landing Page  Dec 16, 2008 9:13 PM By Joy Gendusa

Landing pages are an integral part of your marketing these days, for the main reason that they finish the communication once started by your catalog, postcard or e-mail

Capturing Invalid E-mail Addresses? Maybe It’s Your Site  Dec 16, 2008 9:10 PM By Tim Parry

Do your online customers frequently enter an invalid e-mail address during the order process? It happens more than most merchants realize, and it is probably because of the method used to capture that data

Holiday E-commerce Sales, Use to Rise  Dec 02, 2008 4:21 AM By Tim Parry

Although the price of gas has plummeted since the Deloitte annual holiday survey of retail spending and trends was conducted, Deloitte vice chairman Stacy Janiak says a do-over would produce similar results

Five SEM Tips To Increase Holiday Traffic  Dec 02, 2008 4:19 AM By Jason Prescott

Want to get more prospects to your site to increase holiday traffic and seasonal sales? Here are five easy tips to tune up search marketing activities, Website visibility and seasonal e-mailings for better returns on your time and marketing investment

The Top Blogging Trend for E-Commerce: Blogging for Search  Dec 02, 2008 4:17 AM By Chris Baggott

As the economy grows grimmer, two things become clear for every e-commerce marketer. The first is that every marketing strategy needs to have a measurable ROI. The second is that we need to compete hard for every opportunity

Entry pages with SEO appeal  Dec 01, 2008 10:30 PM By Larry Becker

When a client asks me about how to optimize his or her site, I often reply that it’s a lot like eating an elephant: Tear off one bite a time. For most

Making transactional e-mails sell  Dec 01, 2008 10:30 PM By Ken Magill

Transactional e-mails represent a vast and mostly untapped selling opportunity. Messages such as order and shipping confirmations and account updates

E-Commerce is Getting More Social  Nov 18, 2008 9:32 PM By Tim Parry

A pair of surveys released this month indicate that social media is becoming a must for online retailers

Social Media Marketing: A Warning Sign of Starbucks Trouble?  Nov 18, 2008 8:16 PM By Lisa Wehr

The high-flying coffee chain Starbucks has taken quite a tumble in 2008, thanks to the declining economy and growing competition from fast food giant McDonald

iPhones Ushering in the Age of Mobile Commerce  Nov 18, 2008 8:14 PM By Jamus Driscol

Mobile marketers will be thrilled this holiday season as iPhone 3Gs fly off shelves. Why?




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
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