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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

DineWise Acquires Home Bistro  Aug 01, 2009 9:30 PM By Tim Parry

Gourmet Foods Merchant Home Bistro Foods is Back in Business: Rival prepared-foods merchant DineWise bought the company out of Chapter 11 on June 11.

Just do it  Aug 01, 2009 9:30 PM By Ken Magill

By now the evidence is overwhelming that behaviorally triggered marketing e-mails work like gangbusters that is, when they’re implemented. Trouble is,

Report: Online Engagement Has Deepened  Jul 28, 2009 9:40 PM By MCM staff

Consumers are spending the same amount online in 2009 as they did in 2008, according to Forrister’s annual report on consumer behavior. But the report shows consumers are much more engaged this year because of social networking activities.

Video Clutter Has Bandwidth on the Run  Jul 28, 2009 7:54 PM By Matthew Gonnering

While YouTube is an excellent destination site for video and serves the purpose for socializing and democratizing

Spies Like Us: Tools and Tips for Monitoring the Competition  Jul 27, 2009 9:30 PM By MCM staff

When it comes to search engine optimization, the tools you arm yourself with are just as important as your skill set.

Five Ways Social Marketing can Improve Customer Loyalty  Jul 14, 2009 9:25 PM By Aaron Strout

Social marketing programs are not about hard sells to your customers. Rather, social marketing programs should be about connecting with your customers for the long-term

Takeaways and Tips to Improve SEO  Jul 14, 2009 9:09 PM By Tim Parry

What you do with your SEO may not be visible to the naked eye, but it’s picked up by the search engines. And the better you do SEO, the greater the chance a consumer will find your e-commerce site via Google, Yahoo, MSN and the rest of the search engines. And increased traffic equals more revenue.

How Effective is Your E-mail Preference Center?  Jul 14, 2009 9:05 PM By Andrea Orvis and John Rohloff

By providing a preference center where consumers can manage their e-mail communications with you, you

Add-to-Cart Buttons: Bigger is Better  Jul 13, 2009 9:27 PM By Tom Funk

Bigger add-to-cart buttons work. The larger and more eye-catching they are, the more responsive Web visitors will be. That means higher conversion rates, lower shopping cart abandonment, more revenue.

The ways and means of widgets  Jul 01, 2009 9:30 PM By Dayna Bateman

What makes a good widget? Like the creations from the 1980s TV series hero MacGyver, the best widgets are compelling inventions strung together ingeniously




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
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