MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceFeb 25, 2013 8:46 AM By Mark Simpson
If you’re considering a replatform, it’s likely because your ecommerce site is highly complex and dynamic, with rich content, targeted merchandising, interactive customer support and advanced search capabilities. The good news is that it doesn’t have to be tricky. Here’s a checklist of six things to help ensure a smoother process.
EcommerceFeb 25, 2013 8:33 AM By Guy Mucklow
Although a number of factors come into play when a customer makes a decision to buy online, none other is more important than trust. Here are five tips to help avoid those common mistakes and develop a website that is secure and trusted.
EcommerceFeb 21, 2013 12:43 PM By MCM staff
CommerceV3 founding partners Nathan Focht (left) and Blake Ellis critiqued a slew of ecommerce sites last week at IRWD 2013. In this video, they talk about what ecommerce trends they saw with Multichannel Merchant senior content manager Tim Parry.
EcommerceFeb 21, 2013 12:29 PM By Erin Lynch
When looking at some of the more successful fourth quarter performances inside marketplaces such as such as eBay and Amazon, it appears one of the sure fire ways to boost sales is through mobile. As an example, by attracting more customers using mobile gift guides and mobile-only deals, eBay was able to double its mobile sales in 2012. Maybe it’s time your ecommerce company started getting serious about mcommerce.
EcommerceFeb 21, 2013 8:08 AM By Daniela Forte
Best Buy said it plans to put an end to showrooming with a low-price guarantee online and in stores beginning March 3. They electronics retailer promises to match all local retail competitors and 19 major online competitors in all of its product categories.
EcommerceFeb 20, 2013 1:47 PM By MCM staff
Wayfai.com has announced the launch of Daily Fair, a new flash sale feature to engage shoppers with significant savings on an unparalleled selection of home furnishings and decor.
EcommerceFeb 20, 2013 12:10 PM By Bernard Luthi
More consumers are shopping online than ever before, and not just for Christmas. According to figures from eMarketer, U.S. shoppers spent $343.43 billion in 2012 alone. Therefore, in this fast growing retail ecosystem it’s more important than ever for retailers, big or small, to stand out from the crowd.
EcommerceFeb 20, 2013 10:15 AM By Terry Costa
Fashion, beauty and apparel brands selling online are quick to adopt innovative ecommerce technologies and tactics that assist in showing off their products to their best advantage. Here are some early-adopter best practices used to ratchet up satisfaction with the online buying experience, that any retailer looking to improve online conversions and average order value, can borrow from.
EcommerceFeb 19, 2013 4:09 PM By MCM staff
International e-commerce presents many challenges, and selling across borders requires careful consideration of cultural differences, government regulations and operational infrastructure. This article outlines the various marketplaces and fulfillment tools that are available to help retailers tackle this growing International opportunity.
EcommerceFeb 18, 2013 11:55 AM By Tim Parry
Google has made two announcements in February that leads to speculation that it will try to make Google Shopping a cross-device comparison shopping engine and a full-fledged ecommerce marketplace. The first involves enhanced AdWords campaigns, the second the acquisition of ecommerce data firm Channel Intelligence. See why this may mean a move to the marketplaces for Google Shopping.
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