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MULTICHANNEL MERCHANT » ECOMMERCE
Ask any multichannel merchant what its biggest e-mail marketing challenges are, and growing the e-mail file will certainly be one of the first topics
Online retail has shown extraordinary growth since 2002, according to Sucharita Mulpuru, a retail analyst with Forrester Research. And despite media naysayers,
If you think online social networking is all about fun and games, you’re missing the boat. Social computing strategies represent a new frontier of marketing,
Are you sitting on the sidelines of the social media scene?
For more than a century, gardening enthusiasts have relied on their trusty seed catalogs to plot out their plantings.
Social media and word-of-mouth marketing now have a big impact on the customer care industry.
The critical news for the customer care industry is that word-of-mouth marketing has found a brighter beam on the radar screens of marketing professionals in recent years with the growth of new and social media.
Photo shoots are time consuming and expensive, so it
At some point, every marketer has asked this question: If I send more e-mail, can I expect a greater return? Conceptually, more e-mail means more eyeballs,