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Ecommerce ARCHIVE

Utilizing Mobile Trends for Ecommerce Success  Mar 03, 2014 11:16 AM By Bernard Luthi

With smartphone penetration in the US at a little above 61%, and a third of all Americans using tablets one thing is clear: the trend for ecommerce success is its all about mobile.

JCPenney Makes a Commitment to Omnichannel  Feb 27, 2014 10:32 AM By Tim Parry

With sales of $1.08 billion for fiscal year 2013, an increase of 5.8%, it appears JCPenney has its ecommerce channel back on track. And on its Feb. 26 earning call, JCPenney chairman and CEO Mile Ullman said the retailer is ready to make ecommerce a part of an overall omnichannel sales strategy.

Macy’s Addresses Omnichannel and Same-day Delivery  Feb 26, 2014 2:03 PM By Erin Lynch

While the fourth quarter showed a 1.6% decline in sales, Karen M. Hoguet, chief financial officer at Macy’s, said moving forward the retailer plans on making strides in its omnichannel fulfillment initiatives including buy online, pick up in-store, and same-day delivery.

Data Breach Affects Target’s 4Q U.S. Sales  Feb 26, 2014 8:05 AM By Tim Parry

What did the major data breach at Target mean for the merchant’s bottom line? It meant fewer consumers shopping at the mass merchant, as well as a $17 million net expense related to the data breach investigation. Target announced Wednesday that sales for its U.S. segment in the fourth-quarter decreased 6.6%.

Solving the Local Search Puzzle  Feb 25, 2014 4:17 PM By Daniela Forte

Local search has grown increasingly important for both consumers and marketers, and even major players like Google recently made moves to position themselves for better success. With this in mind, Kenshoo released this infographic to help marketers solve the local search puzzle.

Vitamin Shoppe Ecommerce Revenues Rise  Feb 25, 2014 7:06 AM By MCM Staff

Ecommerce revenues at Vitamin Shoppe grew 25.5% for the fourth quarter and 19.4% for fiscal 2013, the health and wellness merchant said today. Here’s what CEO Tony Truesdale had to say about Vitamin Shoppe’s online growth.

5 Ways Online Retailers Can Empower Frontline Customer Service Reps  Feb 24, 2014 11:37 AM By Chris Vodola

Every customer touchpoint gives you, the retailer, the opportunity to deliver a “wow” experience — one that keeps the customer coming back and telling their friends about the experience. Get back to basics with these five tactics for empowering your customer service employees while simultaneously ensuring your customers feel taken care of when they reach out for help.

2014 Trends and Priorities for Customer-Driven Commerce  Feb 23, 2014 3:59 PM By Ken Burke

To keep up with consumers’ expectations and compete with the biggest online brands, it’s more important than ever for merchants to master two key principles: giving consumers what they want, where they want it.

7 Takeaways from IR Focus Orlando  Feb 23, 2014 10:51 AM By Tim Parry

IR Focus: Web Design + Mobile Commerce 2014 was held earlier this month in Orlando. Here are 7 takeawys from IR Focus sessions that you can use as you enhance and update your marketing campaigns and ecommerce sites.

Walmart’s Fiscal 2014 Global Ecommerce Sales Top $10 Billion  Feb 22, 2014 4:25 PM By Tim Parry

Wall Street wasn’t wowed when Walmart announced its consolidated net sales for fiscal year 2014. But the retailer was able to hang its hat on its global ecommerce sales, which grew 30% and surpassed $10 billion.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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