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Multichannel Merchant eCommerce & Marketing eNewsletter
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Ecommerce & Marketing eNewsletter


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Ecommerce ARCHIVE

Are Traffic Levels Holding Up During the Google Shopping Transition?  Aug 21, 2012 10:23 PM By Mark Ballard

While advertisers were not happy that they would need to pay a cost-per-click where they hadn

‘Tis the Season for Holiday Planning  Aug 21, 2012 2:17 AM By MCM staff

e-Dialog recorded record-breaking holiday stats last year, including a 39% increase of email volume and a whopping 366% increase in mobile/SMS volume. That alone is a good reason to check out its holiday planning infographic.

The Customer Experience No Longer Ends at Checkout  Aug 21, 2012 2:08 AM By MCM staff

Consumers are most satisfied with the checkout process, the variety of products or brands offered and the ability to track their purchases. Online shoppers are least satisfied with the flexibility to choose a delivery date, rerouting packages and the hassle of returning or exchanging unwanted items.

DIY Your Bike Patagonia Style  Aug 21, 2012 12:32 AM By Erin Lynch

What better way to spend a summer day than on a bicycle. The wind in your hair, the cool breeze and the fresh air! In this tweet from Patagonia, the outdoor gear and clothing company shows its followers that they can turn any bike into a barefoot friendly vehicle.

Wal-Mart Shows Us How to Grill  Aug 18, 2012 1:20 AM By Erin Lynch

What better way to spend the summer than outside grilling up some juicy steaks? To coincide with a recent television marketing campaign promoting it’s steaks, Wal-Mart took to Twitter today to show the world exactly how to create the perfect grill marks.

Using Smartphones at Checkout Could Become a Reality  Aug 17, 2012 7:06 PM By Erin Lynch

Could paying for items with your smartphone in retail stores be the next big thing? After forming the Merchant Customer Exchange, major retailers such as Best Buy, Target, Wal-Mart and Sears, seem to think so.

6 Tips to Prepare Your Ecommerce Site for Holiday 2012  Aug 12, 2012 6:40 AM By MCM staff

For some ecommerce companies, the impending holiday season can feel more like a foreign invasion than a golden sales opportunity. ut just a few timely tips can help turn this year

3 Ways to Managing the Complexity of Site Search  Aug 12, 2012 5:38 AM By Terry Costa

Now that more consumers rely on the search box as a means of browsing your online storefront, site search has become an even more critical feature for online merchants. Particularly with the rise of mobile devices and tablets, customers expect to find their product quickly, and a short and swift path once they arrive at your site to get to the

7 Steps to Avoid Shopping Cart Abandonment  Aug 11, 2012 6:34 PM By Al Pascale

As you dive into the analytics, you notice that there are too many potential customers abandoning their shopping carts. There are ways you can take to drive up sales and significantly reduce shopping cart abandonment. Here are seven steps that we recommend to our clients that have been proven to work.

Ecommerce Returns From the Grave  Aug 10, 2012 1:21 AM By MCM staff

Ecommerce numbers took a hit during the 2008 recession. But annual ecommerce sales have grown since then, and are expected to reach $224.2 million in 2012. This infographic from Fifth Gear illustrates that growth… and also reminds us who’s in the ecommerce graveyard.

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