Subscribe


 

MCM OUTLOOK 2014: ECOMMERCE

Download this exclusive research report to help you evaluate, benchmark and plan your digital strategies.

MCM Outlook: 2014 Report: Ecommerce
Exclusive research downloads from the editors of Multichannel Merchant..

ECOMMERCE NEWSLETTER

MCM Tuesday & Thursday-eNewsletter
Grow your brand and increase marketing effectiveness with the latest analysis and insights affecting ecommerce and catalog DTC companies.

Subscribe to MCM Tuesday/Thursday

Ecommerce ARCHIVE

Don’t Try To Convert Web Buyers  Nov 05, 2007 9:55 PM By Jim Coogan

Are you prospecting for Web buyers and hoping to turn them into catalog buyers? Jim Coogan thinks this may be an exercise in futility.

Using simulators to find E-LTV  Nov 01, 2007 9:30 PM By Jim Wheaton

You know that best-practices marketing database content is essential to effective data mining. It works in tandem with longitudinal (over time) test panels and business simulators to identify and leverage a given company’s dynamics to provide important strategic and tactical insights.

Sign me up  Nov 01, 2007 9:30 PM By Ken Magill

Ask any multichannel marketer about the biggest challenges in e-mail, and growing their lists will certainly come up somewhere in the conversation.

Enter e-mail co-registration. When the tactic first came along in the early part of this decade, it was considered a fast and relatively effort-free way to grow an e-mail file.

Jupiter Report: Holiday 2007 Online Sales to Surpass $39 Million  Nov 01, 2007 1:37 AM By MCM staff

Online retail sales for holiday 2007 will increase by 20% over 2006, surpassing $39 billion, according to Jupiter Research. This is higher than the projected overall online sales growth of 19% for 2007.

Hotel Chocolat Taps U.S. Market  Oct 26, 2007 9:45 PM By Jim Tierney

With 23 stores in the U.K., a catalog, online business, and a Tasting Club, Hotel Chocolat still had a hankering for expansion.

Multichannel Strategies for Cyber Mondays  Oct 25, 2007 1:13 AM By Cam Balzer

Cyber Monday was originally defined as the first Monday after Thanksgiving by Shop.org and picked up by popular media as

1-800-Flowers.com Increases Revenue, Improves Loss  Oct 24, 2007 1:04 AM By MCM staff

First-quarter revenue for 1-800-Flowers.com rose 6.3%, to $145.8 million, up from $137.1 million after the first quarter in 2006. For the period ended Sept. 30, the gifts, toys, and home d?cor merchant saw its net loss improve 22% to $5.8 million

Ebay had the right idea but the wrong execution  Oct 17, 2007 11:55 PM By John Federman

Ebay recently announced that it would be taking a $1.43 billion loss this year because they overvalued Skype in its 2005 acquisition of the company

Etoys Direct and BabyUniverse Finally Merge  Oct 17, 2007 2:07 AM By Mark Del Franco

In a deal that

Dessert Alert! Launches Sweets Site  Oct 10, 2007 3:56 AM By Jim Tierney

Cybersnackers beware: A new online source of decadent desserts is just a click away.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
Download the Ecommerce report today!


© 2014, Access Intelligence, LLC. All rights reserved.