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Ecommerce ARCHIVE

Price Isn’t Everything in E-Commerce  Apr 20, 2010 9:34 PM By Eyal Keren

Online retailers can make up for the lack of physical and personal interaction possible in a brick-and-mortar store is by providing stellar service. Though good service can vary according to product niche or location, online visitors are generally looking for a pleasant shopping experience with clean and easy navigation, including the all-important shopping cart.

Multichannel Merchant Survey Shows Merchants Not So Social  Apr 20, 2010 8:29 PM By Tim Parry

Are multichannel marketers making the most of social media? They

Patagonia Shifts Fly Fishing Catalog Online  Apr 08, 2010 9:56 PM By Jim Tierney

Outdoor gear and apparel merchant Patagonia has replaced its fly fishing print catalog with an online e-catalog.

Three Steps to Add Social Technologies to Your Site  Apr 06, 2010 2:24 AM By MCM staff

Nearly 20% of social consumers are now using social networks as their core navigation tool. Rather than using search engines or content hubs such as Microsoft or Yahoo, these consumers are looking for content within social networks and clicking from there. Here’s what that trend means for e-commerce.

Time to Jump Into the M-commerce Ring  Apr 06, 2010 2:20 AM By Ted Hoy

While there are some benefits to learning from mobile commerce trendsetters, businesses serious about embracing new technology and attracting next generation consumers need to act now to diversify their multichannel sales strategies by testing the mobile commerce waters.

Tips for Effective Landing Page Design  Apr 06, 2010 2:02 AM By Lisa Wehr

If the landing page your customers are directed to isn

The skinny on slim wallet seller’s site  Apr 01, 2010 9:30 PM By MCM staff

Most people hope for a fat wallet provided it’s stuffed with cash but is all about streamlining the wallet situation. The company, which

Alternative payment methods gain acceptance  Apr 01, 2010 9:30 PM By Tim Parry

To get a bigger piece of the e-commerce pie, more merchants are offering alternative payment methods. According to the 2009 fourth-quarter mystery shopping

Going beyond rank  Apr 01, 2010 9:30 PM By Jeff MacGurn

While rank is certainly important in search engine optimization, it is not the only or even best indicator of SEO success anymore. So why do so many companies

Live from the MRC Conference: A Primer on E-commerce Payment Strategies  Mar 18, 2010 7:12 PM By Melissa Dowling

You already know that credit cards aren

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