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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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Ecommerce ARCHIVE

Alibaba an Ecommerce Force to Be Reckoned With  Oct 07, 2014 11:58 AM By Mike O'Brien

Concerning Alibaba’s global aspirations, the company has struck deals in 2014 with the French and Italian governments aimed at fostering ecommerce growth for merchants from those countries selling on Tmall, including providing them with enrollment support, online marketing and customer service support.

The Amazon Buy Box – The Internet’s $80 Billion Button  Oct 07, 2014 8:16 AM By Mike O'Brien

So what can you do to improve your chances of winning the buy box? While Amazon looks at many variables, there are a few things merchants can do today to increase their chances of winning the buy box over the upcoming holiday period:

How Product Reviews Can Benefit Retailers  Oct 06, 2014 11:12 AM By Daniela Forte

Matt Moog, CEO of ratings and reviews software company Power Reviews said product reviews help drive traffic to a website, helps increase conversion of people once they get to the website, and is one of the best sources retailers have of a customer’s actual experience with products.

How Williams-Sonoma Finds Success in the Digital Age  Oct 06, 2014 11:02 AM By Daniela Forte

Under ecommerce excellence, Williams-Sonoma has focused on marketing effectiveness, personalization of its website, on-site search, and the culture of the company and more. See what else Williams-Sonoma had to say at NEMOA’s directXchange conference last month.

3 Technology Predictions for Online Retailers  Oct 01, 2014 11:20 AM By Marcel Munoz

Consumer behavior is shaping the future of online retail in ways we never imagined a few years ago. Mobile computing devices, such as smartphones and tablets, have dramatically changed shoppers’ preferences and are driving the need for rapid change. Here are three technology predictions that will be common place by the year 2020 — if not before.

Amazon 20th Anniversary Shows How Ecommerce and Marketing Have Evolved  Sep 30, 2014 4:16 PM By Joe Colopy

This year marks Amazon’s 20th anniversary, and few can argue the company’s defining and revolutionary impact on commerce. So, as we reflect back on 20 years of Amazon and what lies ahead, what do commerce marketers need to consider in order to stay ahead of the competition?

eBay to Finally Split Off PayPal  Sep 30, 2014 1:45 PM By Tim Parry

Creating two standalone businesses best positions eBay and PayPal to capitalize on their respective growth opportunities in the rapidly-changing global commerce and payments landscape, and is the best path for creating sustainable shareholder value.

Sears Adds Returns, Exchanges to In-Car Pickup  Sep 30, 2014 8:15 AM By Mike O'Brien

To take advantage of the new return/exchange service, customers can visit sears.com, click on the customer service link, choose “returns and exchanges” and follow the prompts to identify the item. For an exchange, they select a new item and get an email confirmation when the replacement is ready for pickup.

Once at the store, they park in a designated In-Vehicle Pickup spot, and notify the store of their arrival via the app. A timer will start on the phone, and a Sears associate will arrive within five minutes and complete the return or exchange.

MetaPack Acquires ABOL Software Inc.  Sep 26, 2014 4:11 PM By Mike O'Brien

Among other things, the acquisition of ABOL will allow MetaPack to provide its customers with improved visibility into global shipments across carriers and countries. It also offers enhanced delivery intelligence and reporting to better understand delivery challenges like potential delays, so retailers can make adjustments in their supply chain to alleviate issues.

Sport Chalet Re-Launches Website  Sep 25, 2014 10:45 AM By Daniela Forte

The re-launch, which took roughly six months to complete, included a complete redesign of the site, incorporation of features such as Find in Store, sale of a gift cards, and the creation of a community section that integrates customer stories, pictures and experiences.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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