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Here are six ways to examine the needs and behaviors of your target audiences and consider incorporating these tactics into your holiday strategy to help convert more followers into customers.
It’s the time of the year when retailers start running the holiday programs that has been in the works for months. Here are the top five trend predictions for the holiday shopping season.
While Chinese ecommerce giant Alibaba reported that Singles Day 2014 – 11.11 – the world’s largest shopping day, brought in more than $9.3 billion in sales, up 62% from 2013, the global phenomenon has yet to make a significant impact in the U.S.
With more and more holiday purchases shifting from in-store to online, smaller retailers are looking forward to making the most of this highly profitable selling period, undergoing preparations to handle the rush. See what they are doing to prepare.
The bar for online ecommerce sites continues to rise, a result of growing demand amongst consumers for better, faster, more intuitive websites. See what this means for ecommerce retailers.
Well this is exciting – shoe and apparel brand TOMS and Target are teaming up for a limited-edition holidays collection, with a generous twist.
With online retailers shipping more products to their customers, the demand for package service has grown. The USPS is adding package delivery on Sundays to prepare for the heavy shipping season.
Online prices will hit rock bottom on Thanksgiving Day, lower than any other day during the holiday season, according to the 2014 Digital Index Online Shopping Forecast. Here’s a look at some of the other trends ecommerce merchants need to watch this holiday season.
Jewelry and accessories retailer Alex and Ani saw a 73% lift in monthly email revenue and 36% lift in monthly revenue through using abandoned cart emails.
Ahead of Singles Day 2014, the Chinese government is warning ecommerce firms, including Alibaba and JD.com, to do all they can to keep all transactions free of fraud. The warning was issued based on numerous consumer complaints from past years.
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