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Ecommerce ARCHIVE

Mobile App Marketing Grows Up  Jul 20, 2014 1:25 PM By Bob Moul

The mobile app market has finally matured, and the result is that successful companies are making the transition from tactical to strategic app marketing. Is it time to be proactive with your mobile ecommerce app development?

How Clarins Grew its Sales 500% in China  Jul 17, 2014 11:40 AM By Tim Parry

From September 2012 to August 2013, Clarins’ localized ecommerce site for China saw a 500% increase in online growth. You should see what Clarins did to accelerate global ecommerce growth.

Johnston & Murphy Ratchets Up Its Omnichannel Commerce  Jul 11, 2014 11:26 AM By Daniela Forte

Johnston & Murphy, a high-end footwear and apparel brand, migrated its digital commerce operations onto the Demandware Commerce platform in June.

Sears and Kmart Expand In-store Pickup Across Brands  Jul 10, 2014 9:46 AM By Mike O'Brien

To consolidate its omnichannel offerings, Sears and Kmart customers do online order pickup at either store, regardless of which website is used.

Why Vitacost.com is Vital to Kroger’s Omnichannel Strategy  Jul 09, 2014 7:23 AM By Tim Parry

Building on Vitacost.com’s technology and fulfillment platform and linking it to Kroger’s existing digital capabilities will accelerate Kroger’s omnichannel strategy.

Rewards Data Helps GameStop Drive Omnichannel Growth  Jul 02, 2014 5:12 PM By Mike O'Brien

Data from its PowerUp rewards program has helped fuel omnichannel growth for retailer GameStop.

Magento Discontinuing Go and ProStores Platforms  Jul 02, 2014 1:11 PM By Tim Parry

Magento announced that it will retire two of its products, Magento ProStores and Magento Go, on Feb. 1. Here’s why Magento recommends that clients who can’t find the right alternative platform migrate their store to Bigcommerce.

Newegg Latest Merchant to Accept Bitcoin  Jul 02, 2014 12:32 PM By Tim Parry

The company’s more than 25 million registered customers can now pay for more than 10.5 million products including electronics, computers, game consoles and household items using Bitcoin through BitPay.

Are Retailers Ready for Fast, Visual Mobile Ecommerce?  Jun 26, 2014 5:13 PM By Daniela Forte

Online retailers are actively pursuing the promise of m-commerce as more of the web continues to “go mobile.” The difficulty is satisfying the needs of mobile users. Instart Logic reveals in this infographic three sizable gaps between what etailers know works, and what they’re actually doing.

Sigma Incorporates Video for Product Differentiation  Jun 26, 2014 4:07 PM By Daniela Forte

Sigma was trying to figure out how to appropriately educate consumers about its products while enhancing its brand’s credibility in an industry where visibly similar products can be different in functionality and product differentiation is a challenge.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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