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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Breach Could Spell Real Trouble for CurrentC  Oct 29, 2014 5:20 PM By Tim Parry

Just eight weeks after it announced a private pilot mode launch of its customer-centric and secure mobile payment solution, CurrentC, the Merchant Customer Exchange announced its email database has been hacked. So what does this mean for CurrentC?

Top 20 Most Effective Holiday Subject Line Words  Oct 28, 2014 1:58 PM By Daniela Forte

With the increased number of emails hitting shoppers inboxes during the holiday season, having a subject line that gets readers to open your email is very important.

L’Oreal See 18% Increase in AOV with Interactive Video  Oct 28, 2014 11:57 AM By Daniela Forte

When L’Oreal USA incorporated interactive videos into its website, the company saw its average order value increase. See what other changes product videos did for the company.

Retailers Should Put the Shopping Cart Before The Horse  Oct 27, 2014 3:04 PM By Michele Salerno

Shopping carts are not simply tools for conversion. They can literally make or break a retailer. Here are three shopping cart features that will provide excellent foundations to satisfy customer expectations and keep them spending with you.

Shopping Trends to Expect this Holiday Season  Oct 27, 2014 10:01 AM By Daniela Forte

This holiday season is an important one for retailers, as shoppers become more savvy, any details a retailer can get from customers will help with the bottom line.

5 Steps to Prevent Retail Data Breaches  Oct 24, 2014 3:13 PM By Garry McCracken

Five steps merchants should take to keep their customer’s financial information safe from potential retail data breaches.

Apple Watch Could Change Brand Marketers’ Timing  Oct 24, 2014 10:18 AM By Bart Heilbron

If the Watch does catch on, and creates a monopoly of the market as some have predicted, brands across the globe will need to step up to the challenge of the newest marketing channel – the wrist.

Organize-It Launches Mobile-friendly Website  Oct 21, 2014 4:41 PM By MCM Staff

This mobile site will allow Organize-It to reach a wider audience as well as cater to their customers who prefer to access Organizeit.com from their smart phones or tablets. The user friendly tabs and check out will aid in the mobile browsing experience.

Hobo Launches Responsive Ecommerce Site  Oct 21, 2014 4:16 PM By MCM Staff

Handbag and lifestyle brand Hobo improves ecommerce sales and positions itself for future growth with WebLinc-powered site. The new site, www.HoboBags.com, uses responsive design to optimize the user experience for shoppers on smartphones, tablets or desktop computers.

Online Retailers Often Disconnected from Consumer Desires  Oct 21, 2014 12:13 PM By Mike O'Brien

Online retailers are giving consumers delivery options they don’t want, while not offering the ones they do, according to a new survey.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
Download the Ecommerce report today!


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