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MCM OUTLOOK 2014: ECOMMERCE

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Ecommerce ARCHIVE

The 5 New Online Shopper Personalities for 2013  Dec 28, 2012 1:49 AM By MCM staff

 

Amazon Tops ForeSee’s Holiday E-Retail Satisfaction Index  Dec 27, 2012 7:09 PM By MCM staff

For the eighth consecutive year, Amazon.com delivered the best online customer satisfaction during the holiday shopping season according to the ForeSee annual Holiday E-Retail Satisfaction Index

Free Shipping Day Spurs Late-Season Online Spending Surge  Dec 24, 2012 5:42 PM By MCM staff

We typically do not see such heavy spending this late in the season, but the fact that Free Shipping Day occurred on a Monday, combined with the fact that so many retailers extended their promotions into the middle of the week — with guaranteed shipping by Christmas — helped deliver an encouraging late-season surge. The result has been a significant uptick in the season-to-date growth rate, which now stands at 16 percent.

Best Buy Swaps Email Out for Live Chat  Dec 22, 2012 12:10 AM By Erin Lynch

Best Buy has removed the email contact from its customer service page. The company says the decision was based on consumer feedback, but others feel like it was based on poor performance.

Busting the Top 5 Ecommerce Myths  Dec 21, 2012 9:01 PM By Nicholas Fincher

Like it or not, there is an art to successfully running an ecommerce website. Although the web is filled with survey results, whitepapers, and research on how to make your site better, there is still a lot of misleading information out there that could get you into trouble. In this article, Nicolas Fincher will help clear the air and spotlighting 5 of the most common ecommerce myths.

10 Steps to Beef Up Your Tax Approach  Dec 20, 2012 1:01 AM By MCM staff

Last year, Congress introduced the Marketplace Fairness Act to give states the power to enforce sales tax rules on all online sales

5 Gifts for Your Online Store  Dec 19, 2012 9:00 PM By MCM staff

During the holiday season, retailers want to offer the best service and the best products for their customers. But there is more you can do to ensure you have a happy consumer this year. In this video from Volusion, you will walk away with some great tips on enhancing your ecommerce site including the importance of data to launching a Pinterest page.

Same-day Delivery Transforms Retail  Dec 18, 2012 11:18 PM By Erin Lynch

While various shipping options such as same-day delivery and in-store pickup are becoming common place for many retailers, the concepts are beginning to change the way consumers shop. Here are a few tips from Shop.org on how to master your fulfillment options to best meet your customers needs.

4 Ways to Keep Your Online Brand on the Nice List  Dec 17, 2012 11:29 PM By Eric Bosco

This holiday season and continued into 2013 could be the year to execute sophisticated target campaigns. But what if you are a family-driven brand worried about protecting your image? Here are four tips that you can take in order to protect your online reputation while reaping the rewards of automation.

The True Story of a Seamless In Store Return at Old Navy  Dec 14, 2012 1:01 AM By Erin Lynch

Multichannel Merchant Associate Editor Erin Lynch details her experience of returning an in store item after a mobile purchase on Cyber Monday using Old Navy




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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