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Ecommerce ARCHIVE

Mastering Mobile Email: Template and Design  Aug 09, 2013 10:43 AM By Erin Lynch

When it comes to mobile email optimization, it’s much more than just making sure your message fits a certain pixel size. There is a method to the madness; it’s about content, layout, design and overall message visibility. If you’re not mastering your email messages, you could be missing out on connecting with a very large percentage of your customers.

Merchants Get Creative for Back-to-School  Aug 08, 2013 4:45 PM By Daniela Forte

Merchants are in the midst of the back-to-school rush and are finding various ways to promote this busy time of the year.

The Wet Seal’s Second Quarter Shows Flat Ecommerce Sales  Aug 08, 2013 12:03 PM By Daniela Forte

The Wet Seal announced ecommerce sales were flat for the second quarter, according to a release. The retailer reported $120.5 million in net sales, an increase of 6.0% from last year.

Target Acquires DermStore Beauty Group  Aug 07, 2013 3:02 PM By Daniela Forte

Target announced this week it will be acquiring independent skin care ecommerce site DermStore Beauty Group. The acquisition will position Target to expand its share of evolving online beauty market and will further differentiate the company’s offerings, according to a press release from Target.

Which Version of Magento is Right for You?  Aug 07, 2013 11:57 AM By Lisa Steinhart

Regardless of where you are in your ecommerce journey – just opening your first web store or upgrading your current platform to gain new functionality – Magento probably has an option for you.  Magento has experienced great success and growth in recent years, which has led to a 26% share of the top 1 million […]

The Children’s Place Goes Social With Apology  Aug 06, 2013 4:49 PM By Daniela Forte

Clothing and accessories merchant The Children’s Place apologized on social media this week for what many considered an offensive message on a girls’ t-shirt (See a sampling of tweets from outraged consumers here).

Prepping Your Site for the Holiday Season  Aug 05, 2013 5:28 PM By Daniela Forte

Merchants today need to be focused on the user experience and the digital relationship with the merchant. In this video, Smartbear’s Ken Godskind discusses what merchants need to do to prepare their ecommerce sites for the 2013 holiday season.

J.C. Penney Sees Online Growth for Back-to-School  Aug 05, 2013 5:03 PM By Erin Lynch

What a difference a year makes. J.C. Penney, which faced customer backlash, slumping sales, and the stepping down of CEO Ron Johnson, has now become one of the top online shopping destinations for back-to-school sales.

Ship-from-Store is No Longer Just for Larger Merchants  Aug 05, 2013 2:31 PM By Fred Lizza

The ship-from-store trend has been generating a huge amount of buzz in recent months. While major retailers are seeing big benefits such as improved customer satisfaction and shipping cost savings, it’s doesn’t mean smaller retailers should be excluded. Acquires DwellStudio  Aug 02, 2013 12:11 PM By Erin Lynch, an online home furnishing retailer, has announced the acqusition of lifestyle retailer DwellStudio for an undisclosed amount of money. said the acquisition not only adds product design and development to the brand portfolio but also means the possibility of new product lines by the end of 2013.

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