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MULTICHANNEL MERCHANT » ECOMMERCE
Acquity Group Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings; Only 10% Bring Digital Experience In-Store (via PR Newswire) CHICAGO, Dec. 4,
Site search might be one of the most important tools on your site to land a customer, especially during the holiday season. Here are three things you can do right now to land that sale.
Is your marketing campaign focusing solely on dollars spent versus dollars earned? If so, you could be leaving out a very important part of your business plan: the customer lifetime value. Here are a few tips on how crosschannel merchants are putting the lifetime value to work.
When it comes to product videos, it cannot be a
The proliferation of mobile devices brings many benefits and opportunities, but it also has given rise to an unprecedented challenge for retailers: that competition can be ever-present and just one click away. So, as a retailer, how can you vanquish this third wheel and tap into the power of mobile to keep your shoppers engaged and loyal to your brand?
According to the National Federation of Independent Business, shoppers shelled out $5.5 billion with independent merchant stores on Small Business Saturday. Although some retailers reaped the benefits, many online retailers are wondering when they will feel the trickle down effects of the new shopping holiday.
Entrants for the 27th MCM Awards showed us that reaching out to your customers is no longer about catalogs and websites. It
Printed catalogs seem to be a threatened species. The fittest do survive and, in fact, thrive. Many others thrive as online catalogs. So that
If your ecommerce site is not ready for your mobile customers, chances are your emails are not there yet, either. To help remedy that problem,the editorial staff of Multichannel Merchant has compiled the following tips to get your email marketing messages ready for your mobile customers.
by George Chang
Posted 2 days ago
Posted 2 days ago