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MCM OUTLOOK 2015: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Walmart Sees One Billion Pages Views Over Cyber Weekend  Dec 03, 2013 4:07 PM By MCM Staff

Cyber Monday proved to be the biggest online sales day in the history of Walmart. In fact, according to the retailer, from Thanksgiving through Cyber Monday was the highest five-day stretch in online sales for the retailer in its history with over one billion page views processed.

Shopping Cart Recovery: What Top Retailers are Doing Right and Wrong  Dec 03, 2013 3:30 PM By Ross Kramer

The top merchants continue to improve on adopting best practices in their shopping cart recovery tactics, but Listrak says there are a surprising number who are clearly missing opportunities, and literally leaving money on the table.

5 Steps to a Successful Convenience Commerce Model  Dec 03, 2013 1:18 PM By Greg Alvo

For merchants wanting to implement a successful convenience commerce program, there are five ways to make it both convenient for customers and profitable for your business.

Improving Usability and Winning Customer Loyalty  Dec 03, 2013 12:11 PM By Tim Parry

Whether you are making enhancements to or rolling out a new or refreshed ecommerce site, it’s important to test that links work, buttons lead where they promise, and the coding does what it’s supposed to do.But even after an ecommerce site passes the QA tests, customers can still get frustrated with the user experience.In this […]

What Were Your Cyber Monday Results?  Dec 03, 2013 8:31 AM By Tim Parry

Cyber Monday 2013 has come and gone, and Multichannel Merchant would like to know how you made out. Please take a deep breath and answer our quick, non-invasive, 5-question survey.

IBM Reports 20.6% Increase in Cyber Monday Sales  Dec 03, 2013 8:05 AM By Tim Parry

U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6% increase in online sales, according to the latest cloud-based analytics findings from IBM. Here’s the breakdown of stats compiled for the IBM Digital Analytics Benchmark.

How Did Shopping Carts Fare on Cyber Monday?  Dec 03, 2013 7:35 AM By Tim Parry

Actually, shopping carts for the National Retail Federation’s Favorite 50 of 2013 fared pretty well, according to Cyber Monday shopping study conducted by UserTesting.com. Here’s the grades its 100 testers gave these 50 ecommerce sites.

Black Friday Mobile Survey Unwraps Consumer Shopping Behaviors  Dec 03, 2013 7:01 AM By MCM Staff

Survey Analytics and Ipsos Loyalty conducted a mobile consumer shopping survey to capture customer experience in real-time on Black Friday. While survey findings show 64% of respondents were satisfied with their Black Friday shopping experience, too much holiday cheer left an overwhelmed 66% concerned about their safety while shopping for the best deals.

Showrooming vs. Webrooming: A Tale of Two Holiday Shopping Trends  Dec 03, 2013 6:51 AM By MCM Staff

If showrooming was a holiday trend to watch in 2012, then webrooming – wherein consumers do their research online and then head to the store to actually make a purchase – is the one to watch this holiday season. Here’s how consumers responded to a pre-Cyber Weekend Harris Poll on the two retail trends.

Adobe Reports Record $2.29 Billion in Cyber Monday Sales  Dec 03, 2013 6:41 AM By Tim Parry

Cyber Monday ecommerce sales increased by 16% year-over-year to $2.29 billion, according to online shopping data compiled by Adobe for the Adobe Digital Index 2013. Here’s a look at Adobe’s breakdown of Cyber Monday by the hour, device and social referral traffic.






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