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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceJun 25, 2013 10:10 AM By Multichannel Merchant Staff
The HoneyBaked Ham Company announced that after it’s 55-year history selling in the United States it will now expand to Japan with a storefront, an ecommerce site, sampling and a full marketing campaign specific to the region.
EcommerceJun 24, 2013 4:05 PM By Tim Parry
In this video taken at IRCE 2013, three ecommerce executives talk about why it’s important that the marketing and fulfillment teams are on the same page.
EcommerceJun 24, 2013 1:51 PM By Erin Lynch
In what Macy’s is calling a continual effort to connect with the ever changing consumer, CEO Terry Lundgren announced plans to see a total of 500 stores double as fulfillment centers by the end of 2013.
EcommerceJun 24, 2013 1:37 PM By Tim Parry
B2C merchants are offering different site search functions than their B2B counterparts, according to the results of the MCM Outlook 2013 survey on ecommerce.
EcommerceJun 24, 2013 11:17 AM By Erin Lynch
Free shipping was once the goldmine for online retailers and what set you apart from your competitors. But as more and more retailers offer the service, is it now just something the shopper expects?
EcommerceJun 21, 2013 3:45 PM By Debra Ellis
Rules of engagement are no longer defined by the company doing the engaging. They have to conform to frequently changing terms of service.
EcommerceJun 21, 2013 2:23 PM By Daniela Forte
Using big data will ensure that companies can learn more about consumers and use the information they have through an effective personalization and segmentation, according to this infographic by Monetate.
EcommerceJun 21, 2013 11:27 AM By Daniela Forte
On June 20, Facebook announced that its photo-sharing application Instagram will now have a video feature in order to compete with video-sharing application Vine. In a blog post, Russ Somers, VP of Marketing for Invodo, talks about the announcement and what it will mean for brands and retailers.
EcommerceJun 21, 2013 10:37 AM By Daniela Forte
What impact will the pending Marketplace Fairness Act have on direct-to-customer merchants?
Though the U.S. Senate approved the Marketplace Fairness Act in April, no two IRCE 2013 attendees interviewed by Multichannel Merchant seemed to have the same opinion about the pending legislation.
EcommerceJun 20, 2013 1:49 PM By Erin Lynch
Customers and fans of Men’s Wearhouse took to Twitter this week to express their displeasure in the retailer’s decision to fire founder and Executive Chairman George Zimmer. Here are some of their tweets.