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Ecommerce ARCHIVE

How Ad Extensions Can Spice Up Your Marketing Experience  Nov 21, 2013 4:02 PM By Erin Lynch

As much as merchants would like to think that every customer is coming to the ecommerce page organically, more often than not, a search engine or ad are the reasons why they are shopping with you. Which is all the more reason why now, more than ever, it is imperative for merchants to have the perfect ad extension this holiday season.

Retailers Need to Step Up Their Shipping Game this Holiday  Nov 21, 2013 11:13 AM By Erin Lynch

With nearly 50% of Americans abandoning their shopping carts due to high shipping costs, it’s imperative for merchants to focus on managing delivery fees in order to ensure a happy customer this holiday season. In this infographic from Pitney Bowes, you will walk away with a few quick tips that can help you keep a happy customer and a secured sale during the most competitive time of the year.

INFOGRAPHIC: Retailers Need to Step Up Their Shipping Game this Holiday  Nov 21, 2013 11:08 AM By Erin Lynch

With nearly 50% of Americans abandoning their shopping carts due to high shipping costs, it’s imperative for merchants to focus on managing delivery fees in order to ensure a happy customer this holiday season. In this infographic from Pitney Bowes, you will walk away with a few quick tips that can help you keep a happy customer and a secured sale during the most competitive time of the year.

Sears Holdings’ Ecommerce and Multichannel Sales Up 17% YTD  Nov 21, 2013 8:03 AM By Tim Parry

Sears Holdings said in its third-quarter earnings release that it has seen 17% year-to-date growth in its online and multichannel sales over the prior year. However, total sales for the parent company of Sears and Kmart was down 3.1% for the quarter.

Supply Chain Execs from Across the Globe Plan a Customer-Centric Focus  Nov 20, 2013 2:56 PM By Erin Lynch

While merchants have been putting forth most of their efforts into creating a customer-centric approach in the contact center and the warehouse, the top initiative by executives moving forward is to also create a customer-centric supply chain.

Staples Has Rough Third Quarter  Nov 20, 2013 12:46 PM By Tim Parry

Staples as a whole did $6.1 billion in sales during its fiscal third quarter. However, that equates to a decrease of 3.8% compared to the same period in 2012. Its ecommerce and B2B sales, however, were positive.

JCPenney’s Ecommerce Sales Rise 24.5%  Nov 20, 2013 10:54 AM By Tim Parry

Third-quarter net sales at JCPenney were down 4.8%, but its ecommerce arm continues to shine. Online sales through JCP.com were $266 million for the quarter, up 24.5% versus the same period last year and reflecting sequential increases through the quarter.

2013 is the Year of Mobile Holiday Engagement  Nov 18, 2013 6:06 PM By Daniela Forte

Millions of consumers will use their smartphones as an integral part of their holiday shopping experience. According to this infographic from Sparked, winning the mobile commerce game is not simply about tactics during the holiday season. It’s about building relationships, loyalty, and mutual interactions throughout the year.

Login and Pay with Amazon Offers Convenience and Security Threats  Nov 18, 2013 4:35 PM By Andreas Baumhof

Following the launch of Login and Pay with Amazon, consumers must remember to take caution when it comes to using login credentials across accounts. While such services may be convenient, they pose a severe cybecrime risk.

Leverage Ecommerce to Eliminate Channel Conflict  Nov 18, 2013 3:55 PM By Bill Onion

The ecommerce relationship between manufacturers and their resellers/distributors has traditionally been tricky. But what if the win-win solution was leveraging the resources and power of the manufacturer to set up ecommerce sites for the resellers? Here’s what it would take.






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