MULTICHANNEL MERCHANT » ECOMMERCE
Soon, retailers’ free ride on Google will be over, and they will have to adapt to the change to Google Shopping. So what should online merchants be aware of to acclimate themselves with the new Google Shopping?
Online retailers should consider adding recommendations as well as optimized search options to their sites. According to new research by Baynote, these tactics will result in added revenue.
A combination of improved retail websites and increased consumer adoption of mobile tools are helping to drive ecommerce growth. Regardless of the factors, Baynote points out in this infographic that the future of ecommerce is in the cloud.
Asking a customer for too much information could result in purchase or opt-in abandonment. Let
Knowing that the homepage is often a website’s first date with the visitor
While advertisers were not happy that they would need to pay a cost-per-click where they hadn
e-Dialog recorded record-breaking holiday stats last year, including a 39% increase of email volume and a whopping 366% increase in mobile/SMS volume. That alone is a good reason to check out its holiday planning infographic.
Consumers are most satisfied with the checkout process, the variety of products or brands offered and the ability to track their purchases. Online shoppers are least satisfied with the flexibility to choose a delivery date, rerouting packages and the hassle of returning or exchanging unwanted items.
What better way to spend a summer day than on a bicycle. The wind in your hair, the cool breeze and the fresh air! In this tweet from Patagonia, the outdoor gear and clothing company shows its followers that they can turn any bike into a barefoot friendly vehicle.