Platforms ARCHIVE

How to Convince Shoppers to Buy on their Phones  Apr 29, 2013 1:03 AM By Ken Burke

While shopping on mobile phones is on the rise, mobile purchasing is still elusive for most merchants. Technology researcher Forrester forecasts that total mobile phone sales will reach $31 billion by 2017. The number sounds impressive, but it represents just 9% of predicted ecommerce sales. Given that roughly half of U.S. consumers use the Internet […]

OrderMotion Partners With Grand River  Apr 16, 2013 10:24 AM By , ()

Ecommerce developer Grand River has formed a partnership with cloud-based order management solution provider OrderMotion to deliver ecommerce solutions to their mutual clients. Grand River’s services include ecommerce consulting, brand strategy, creative design, information architecture, usability expertise and system engineering.

New Aritzia Ecommerce Site to Augment In-store Experience  Apr 15, 2013 3:19 PM By Tim Parry

Acquity Group has launched of Aritzia.com for fashion retailer Aritzia. The new website complements Aritzia’s broad brick-and-mortar presence and delivers a compelling digital experience to the company’s fashion-savvy shoppers.

SmartHub Ecommerce Study Releases Cyber Monday Results  Apr 11, 2013 11:00 PM By Tim Parry

SmartHub® eCommerce Study Releases Cyber Monday Results (via PR Newswire) ATLANTA, April 11, 2013 /PRNewswire/ – Innotrac Corporation (NASDAQ: INOC), a best-of-breed commerce provider integrating digital technology, fulfillment, and contact center solutions to support global brands, today announced summary results of its latest SmartHub® eCommerce benchmark analysis,…

Why Websites Are Getting Slower  Apr 03, 2013 6:59 PM By Daniela Forte

Alexa.com recently tested the load times of the top 2,000 trafficked ecommerce sites comparing year-over-year data on website performance.

6 Things to Keep in Mind When Replatforming  Feb 25, 2013 8:46 AM By Mark Simpson

If you’re considering a replatform, it’s likely because your ecommerce site is highly complex and dynamic, with rich content, targeted merchandising, interactive customer support and advanced search capabilities. The good news is that it doesn’t have to be tricky. Here’s a checklist of six things to help ensure a smoother process.

B2B Tech Videos Can Help Boost Sales  Feb 07, 2013 2:50 PM By Erin Lynch

According to research conducted by IDG Research Services, 95% of B2B tech buyers watch tech-related videos and those views have a direct correlation to purchasing behaviors. In this infographic from IDG, you will learn more about this demographic and the actions they take after viewing. You will also learn the top five reasons why B2B buyers watches tech videos.

Brand-Building In A Rapidly Changing Channel Mix  Feb 04, 2013 8:03 PM By Paul Becker

With increased transactional, digital, mobile, content, social network and promotional marketing, how can marketers and merchants continue to differentiate, build brands and attack commoditization? Here is a five-step process you can use to differentiate and build brands across a changing channel mix.

5 Tips to Boost Customer Satisfaction Around the Holidays  Oct 31, 2012 9:32 PM By Larry Freed

The holiday season is nearly upon us, and consumers aren

5 Ways to Boost Navigation and Search Conversions  Oct 30, 2012 7:05 PM By Mark Simpson

Poor navigation and search capabilities lead to high bounce rates, unhappy visitors






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