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Shopping Cart ARCHIVE

Why Retailers Fall Victim to Shopping Cart Abandonment  Mar 18, 2015 1:44 PM By Daniela Forte

Each year online retailers are victims to shopping cart abandonment. As a result they are losing an enormous amount of potential revenue. See why you may be a victim of shopping cart abandonment

Upselling Done Right Boosts Sales and Satisfaction  Mar 02, 2015 5:41 PM By Murtaza “Zeke” Hamdani

Even when upselling succeeds, it can result in buyer’s remorse if the customer later realizes the upsold item was not really wanted — that breeds resent, which erodes loyalty. Following these tips will optimize chances of converting customers, and making sure they feel good about it.

The Anatomy of the Perfect Ecommerce Checkout  Feb 12, 2015 12:11 PM By Henry Kim

In order to create the perfect ecommerce checkout that is optimized for shoppers, examine analytics to understand when, where and why they’re dropping out.

Jet.com Is an Ecommerce David Taking on Amazon’s Goliath  Jan 30, 2015 1:37 PM By Mike O'Brien

Jet.com, a disruptive startup based in Montclair, NJ, is going after Amazon by taking a new approach that allows sellers to undercut the ecommerce giant on price by using a system that finds and exploits cost efficiencies in the ecommerce fulfillment process.

Online Retailers Lose Sales Through Irrelevant Promotions  Nov 16, 2014 7:31 AM By MCM Staff

As retailers prepare for the crucial holiday shopping season, many could be driving customers away by promoting irrelevant products, failing to build customer relationships through intelligent follow-up, and ignoring consumer preferences on end-to-end order tracking. Here’s a look at why 74% on online retailers fail to build customer relationships that drive repeat purchases.

Walmart Offers Free Shipping on Top 100 Items through Dec. 20  Nov 03, 2014 3:06 PM By Mike O'Brien

In its never-ending ecommerce battle with rival Amazon, Walmart announced the availability of free shipping on its top 100 gifts, as selected by its buyers, through Dec. 20.

3 Ways to Prevent Holiday Cart Abandonment  Oct 31, 2014 10:08 AM By Leo Castro

This year, online holiday sales are expected to grow between eight and 11% over 2013, to as much as $105 billion.

Retailers Should Put the Shopping Cart Before The Horse  Oct 27, 2014 3:04 PM By Michele Salerno

Shopping carts are not simply tools for conversion. They can literally make or break a retailer. Here are three shopping cart features that will provide excellent foundations to satisfy customer expectations and keep them spending with you.

eBay CMO Talks About Global Branding Campaign  Oct 16, 2014 10:05 AM By Mike O'Brien

Multichannel Merchant’s Q&A with Richelle Parham, chief marketing officer for eBay North America, to learn more about its global branding campaign.

Amazon To Open New Fulfillment Center in CA  Aug 18, 2014 1:42 PM By Mike O'Brien

Amazon announced it was opening a fifth California fulfillment center in Redlands, giving it nearly 5 million square feet of fulfillment space in the state.






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