SnapDeal Launches SnapDeal Gold Service

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To keep up with recent moves by competitors FlipKart and Amazon, Indian ecommerce marketplace SnapDeal has launched SnapDeal Gold, a premium service that boasts no shipping charges, free next-day delivery and an extended 14-day return policy.

Shoppers on SnapDeal can use the Gold service when they place an order for a product that has a gold badge displayed next to it, similar to the way Amazon lists Prime-eligible items.

SnapDeal Gold provides these services for shoppers who use a prepaid mode of payment like credit or debit cards, net banking, EMI and mobile wallets.

The launch of SnapDeal Gold comes just 10 days after FlipKart announced FlipKart Assured, a service that also promise perks like free shipping, and a month after Amazon India introduced Amazon Prime to its customers.

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