Operations Summit 2016

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Mobile ARCHIVE

Scot Wingo: Technology Drove Mobile Commerce Growth  Jan 23, 2016 9:42 PM By Tim Parry

You can thank the iPhone and its bigger screens, in part, for the growth of mobile commerce in the 2015 holiday season. But, the iPhone 6 and the 6+ were only part of the mobile commerce growth story, said ChannelAdvisor Executive Chairman Scot Wingo during a break at NRF Big Show 2016.

Mobile Commerce Rose 59% During Holiday 2015  Jan 17, 2016 2:30 PM By Tim Parry

A total of $12.7 billion was spent via mobile commerce in November and December 2015, up a staggering 59% vs. the 2014 holiday season.

Mobile Shoppers Move from Browsing to Buying  Jan 12, 2016 3:24 PM By Brett Bair

The 2015 holiday shopping season underscored the importance of mobile as a purchasing channel, with mobile shoppers shifting their behaviors this year from browsing to buying.

Sales From Smartphones up 53%, but Online Retailers Struggle to Find Growth  Jan 07, 2016 8:25 AM By Tim Parry

Maybe the year of mobile commerce FINALLY arrived. Retailers said sales from smartphones grew 53% year-over-year, according to the State of Retailing Online 2016, conducted by Shop.org, Forrester Research, and Bizrate Insights. But there’s a catch: despite increased investments in mobile technology, more ecommerce retailers said they are struggling to find growth.

Wayfair.com Mobile App Surpasses 2 Million Downloads  Dec 22, 2015 3:46 PM By MCM Staff

Wayfair’s mobile shopping activity points to an upward trend in mobile traffic with the majority of traffic to Wayfair occurring on phones and tablets. Phone traffic has been sharply on the rise throughout 2015 as consumers have been switching from PCs and tablets to the phone.

Walmart Launches Walmart Pay  Dec 10, 2015 1:34 PM By Daniela Forte

Walmart announced the launch of Walmart Pay which will work with any iOS or Android smartphone, any major payment type and at any checkout lane through the Walmart app. See what this will mean for the big box retailer.

Black Friday is a Mobile Commerce Holiday  Nov 24, 2015 10:34 AM By Kurt Heinemann

With people using their mobile devices for planning, showrooming, coupon cutting, and just about everything else, you’ll need to make your digital experiences as mobile centric as possible every step of the way if you want to claim your full share of Black Friday’s revenue opportunities.

Thanksgiving Becomes the 3rd Biggest U.S. Ecommerce Shopping Day  Nov 19, 2015 9:50 AM By MCM Staff

Despite a backlash against Thanksgiving Day sales events in brick and mortar stores, U.S. consumers have made it their third biggest ecommerce shopping day. Which day of the year is the top ecommerce day in the U.S.? You’ll be surprised…

Why Smart Retailers Aren’t Waiting To Hit ‘SEND’ On Holiday Promotions  Nov 18, 2015 10:30 AM By Stephanie Capretto

What started as Cyber Monday – when shoppers returned to their desktops at work on Monday with items still on their holiday lists – quickly became Cyber Week, a week-long marathon of savings (and spending). Digital interactions – estimated to impact 64% of all in-store retail sales by the end of 2015 – certainly played a role in this shift.

Mobile Apps are Springboard for the Holiday Shopping Season  Nov 08, 2015 8:41 AM By Oren Levy

Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.






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