Merchants must strike a balance between relevance and invasiveness when it comes to pinpointing products and offers based on location.
A recent study from Kentico Software has found that 76% of smartphone users and 78% of tablet users return often to websites that look good and work well on their mobile devices. But for those sites that are not designed responsively, 44% will never go back and 52% will not return on a regular basis.
Mobile devices are becoming to new accessory for consumers. It’s where they can find locations of stores, download coupons, and, unfortunately, compare prices while shopping in a traditional brick-and-mortar store.
It is expected that by 2015, mobile internet usage will surpass desktop internet usage. Yesmail Interactive created this infographic displaying how mobile have impacted consumer shopping patterns and the interaction between brands and social media.
Mobile commerce helped Mother’s Day online spending rise by 15% compared to 2012, according to an infographic from IBM.
While more and more consumers are researching products and comparing prices on their mobile devices most showroomers are not using their device to finalize a purchase.
Have you taken a look lately at how many of your website visitors are viewing your web pages on a mobile device? Has that number grown over the past several months? If so, you should be thinking about offering a mobile-optimized experience (if you haven’t already). The truth is, only about 10% of all websites […]
ROAM, an Ingenico company and mobile commerce platform provider, and iPayment, Inc., today announced a new program in which iPayment will use ROAM’s mobile commerce platform to deliver a suite of mobile point of sale (mPOS) solutions to its merchants throughout the United States. ROAM will provide iPayment merchants with a complete end-to-end solution, including the […]
U.S. mobile commerce in retail sales are expected to account for 24% of total ecommerce sales by 2015, according to an infographic by Invesp Consulting. The infographic projected growth for 2013 and beyond.
The mobile marketing ecosystem generated $139 billion of incremental output to the U.S. economy in 2012, a significant surge from $48 billion in net sales previously reported in 2010. Over the next five years, this figure is set to skyrocket to $400 billion representing an annual growth rate of 52%.
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