Mobile ARCHIVE

I Am the Unusual Millennial  May 20, 2014 10:43 AM By Daniela Forte

I consider myself the unusual millennial. Last week, I read the article, “Millennials’ Behavior Is Good, Bad and Ugly for Retail” by Steve Wellen and couldn’t help but realize how my own shopping habits were so different than what he reported in the article.

Millennials’ Behavior Is Good, Bad and Ugly for Retail  May 14, 2014 7:43 AM By Steve Wellen

At the core of the retail evolution, we have millennials and their peculiar, online, mobile shopping habits. They are forcing retailers to pivot—but whether millennials are good, bad or ugly for your business just might come down to how you choose to respond.

5 Ways your Business has to Change to Integrate Beacons  May 14, 2014 7:16 AM By Jonathan McKeever

Beacon technology is at the top of the list of next “big ideas” for merchants. But to make the most of location-specific campaigns and analytics, retailers have to change the way they think about customer engagement.

Smartphone-Generated Retail Revenue Up 115.9% in April 2014  May 05, 2014 6:28 PM By Tim Parry

Smartphones generated 29.3% of total online visits, up 45.0% from April 2013. The market share of non-mobile (desktop) visits decreased 22.3% from April 2013 to April 2014.

Threadless Launches New Type Tees iPhone App  May 05, 2014 11:44 AM By Tim Parry

Global design community Threadless has launched Type Tees, a new mobile application that allows users to create custom text-based t-shirts instantly from their mobile devices.

How Augmented Reality Will Impact Consumers  Apr 29, 2014 2:32 PM By Janet Jaiswal

Mobile commerce trends are only expected to continue as the market moves toward the next evolution of customer-centric technology and all it has to offer. And leading that revolution is undoubtedly augmented reality technology.

Sears Introduces “Get Advice” Digital Tool  Apr 24, 2014 7:59 AM By Tim Parry

Personalized assistance and access to information make shopping easier for Shop Your Way customers.

Barneys New York Releases iPad App  Apr 22, 2014 10:00 AM By Tim Parry

The app allows users to experience the shopping functionality found on Barneys.com seamlessly integrated with relevant and exclusive content, and provides background and insight into purchases.

Acme Tools Launches Mobile Commerce Site  Apr 22, 2014 7:23 AM By Tim Parry

The new Acme Tools mobile site is designed to reduce load time and enhance the user’s experience making it easier to browse, search and purchase using a smartphone.

4 Steps to Make the Most of your Mobile Strategies  Apr 19, 2014 12:12 PM By Janet Jaiswal

Mobile devices are now officially the most pervasive pieces of technology in consumers’ personal possession, as well as the most used piece of technology by consumers in a high percentage of contexts.






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