Technology ARCHIVE

Clearing Up the Confusion Between Omnichannel and Multichannel  Dec 04, 2013 11:25 AM By Eric Feinberg and JJ Cramer

The terms omnichannel and multichannel are more often than not used all too frequently and often interchangeably in the ecommerce world. However, have two completely different meanings. Here is a breakdown of what they mean and how you can use both, separately, to execute them flawlessly in order to create the best ecommerce brand.

The Top 5 Ecommerce Tests You Should be Running Right Now  Dec 04, 2013 10:17 AM By Ryan Lillis

Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.

5 Ways to Improve Site Performance  Dec 01, 2013 8:37 PM By Klaus Enzenhofer

This holiday season, businesses must focus extensively on application performance and usability, in order to get users to increase transactions. Compuware has compiled the following five suggestions for improving performance and boosting sales.

U.S. Retailers See Global Ecommerce Grow on Black Friday  Nov 30, 2013 8:02 PM By Tim Parry

U.S. retailers and brands who use Borderfree’s platform saw their online same-store sales to international consumers rise 50% this Black Friday compared to last year, according to information provided by the global ecommerce technology provider.

Adobe: Black Friday Ecommerce Sales Just Miss $2 Billion  Nov 30, 2013 7:48 AM By Tim Parry

Ecommerce sales reached $1.93 billion on Black Friday, an increase of 39% over Black Friday 2012, according to Adobe Digital Index 2013 online shopping data.

5 Last-minute Tips to Prepare for Cyber Monday  Nov 29, 2013 5:16 PM By Jim Yu

With Adobe projecting Cyber Monday sales to pass the $2 billion dollar mark, this is the busiest and potentially most profitable day of the year for ecommerce merchants. Here are 5 last-minute tips to ensure your ecommerce site is ready.

Mobile Commerce Rises on Thanksgiving Day, but Pages Load Slower  Nov 29, 2013 4:41 PM By Tim Parry

IT firm Compuware said it say a very large spike in Thanksgiving Day mobile commerce traffic. However, retail websites performed slightly slower this year.

Login and Pay with Amazon Offers Convenience and Security Threats  Nov 18, 2013 4:35 PM By Andreas Baumhof

Following the launch of Login and Pay with Amazon, consumers must remember to take caution when it comes to using login credentials across accounts. While such services may be convenient, they pose a severe cybecrime risk.

Conversion Rate Optimization for the Holiday Season  Nov 18, 2013 8:03 AM By Tim Parry

With billions of dollars worth of goods sold online, holiday season ecommerce has been very important to the economy. And it will only keep growing in the future. This infographic can help you design and execute your end-of-year campaigns.

Avoiding IT Outages During the Holiday Season  Nov 06, 2013 12:54 PM By Carl Meadows

For online retailers, the holiday selling season is critical to their financial strength and even survival. That’s why it’s imperative to keep your IT operations up and running and to recognize and repel cyber-attackers. While it’s probably too late to take major actions this holiday season, retailers can still take some steps to minimize such disruptions.






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