UsabilityDec 14, 2015 4:02 PM By MCM Staff
The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, announced today the launch of a new interactive online shopping experience powered by IBM’s Watson.
UsabilityNov 27, 2015 11:41 AM By Tim Parry
And we have our first Black Friday ecommerce casualty. Neiman Marcus has been down since 8 a.m. EST.
UsabilityNov 23, 2015 10:36 AM By Dennis Callaghan
By now, most retailers have finalized their e-commerce site code for the holiday shopping season and have completed testing to ensure fast, reliable end-user experiences that drive conversions. But, there are ways (and still time, though fleeting) for retailers to proactively protect themselves as much as possible, through the following three techniques.
UsabilityAug 05, 2015 2:57 PM By Zeke Hamdani
With the rising popularity of responsive design, the need for a separate website dedicated to mobile devices has begun to wane. So what should retailers be considering when preparing their website to become responsive?
UsabilityJul 11, 2015 9:43 AM By Tim Parry
One of the biggest reasons Moosejaw customers were abandoning carts was because the merchant didn’t provide all the content needed to make a smart purchase decision. In this video, Moosejaw CEO Eoin Comerford talks about what his team did to provide more relevant content, and capture the impulse buyer.
UsabilityMay 28, 2015 11:18 AM By Daniela Forte
Footwear retailer Skechers was looking for a way to offer a high-quality customer experience through its various channels by answering customer questions with a social tool on its website. See how Skechers improved the customer experience.
UsabilityMay 28, 2015 11:10 AM By Daniela Forte
Customers love to know what other customers think of a product when it comes to making a purchase. See why ratings and reviews are an integral part of the online experience.
UsabilityMay 28, 2015 7:52 AM By MCM Staff
kate spade new york and True Fit announced a partnership to provide personalized fit and size recommendations for kate spade new york branded apparel and footwear on katespade.com.
UsabilityMay 04, 2015 12:48 PM By Russell Simmonds
When re-platforming to an existing ecommerce site, whether to improve performance, boost sales or optimize customer experience, many areas demand attention. Here are six key questions to consider when in the process of looking for the best hosting partner for your ecommerce business.
UsabilityJan 22, 2015 10:43 AM By Daniela Forte
According to MCM Outlook 2014, 56% of retailers said within the next 12 months they would be doing a complete redesign of their websites. User experience is key.