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UsabilityJan 22, 2015 10:43 AM By Daniela Forte
According to MCM Outlook 2014, 56% of retailers said within the next 12 months they would be doing a complete redesign of their websites. User experience is key.
UsabilityNov 16, 2014 7:31 AM By MCM Staff
As retailers prepare for the crucial holiday shopping season, many could be driving customers away by promoting irrelevant products, failing to build customer relationships through intelligent follow-up, and ignoring consumer preferences on end-to-end order tracking. Here’s a look at why 74% on online retailers fail to build customer relationships that drive repeat purchases.
UsabilityOct 21, 2014 4:16 PM By MCM Staff
Handbag and lifestyle brand Hobo improves ecommerce sales and positions itself for future growth with WebLinc-powered site. The new site, www.HoboBags.com, uses responsive design to optimize the user experience for shoppers on smartphones, tablets or desktop computers.
UsabilitySep 09, 2014 6:32 AM By Ian Goldman
In essence, a positive user experience in the era of tablets and smartphones requires the same core components that have always factored into the formula for customer satisfaction. Here are three steps to perfecting the ecommerce user experience.
UsabilityAug 06, 2014 6:59 AM By Satya Ganni
While many major retailers have rolled out both apps and mobile optimized sites, small and mid-sized merchants, particularly those with limited resources, need to more carefully weigh their options. We’ve outlined the most important differences between mobile websites and native apps.
UsabilityJun 02, 2014 5:10 PM By Mike O'Brien
Genesco said it plans to implement several aspects of its omnichannel strategy later this year, seeing it as a significant growth area.
UsabilityMay 12, 2014 11:11 AM By MCM Staff
Highlighting particular looks or themes, Rue La La’s DressingRoom will give members access to inspiration from necklaces to vases, and linens to maxidresses, to bring style to their closets and living rooms.
UsabilityApr 28, 2014 10:32 AM By Tim Parry
The majority of online shoppers will abandon a page after three seconds. Just a few seconds can make all the difference and significantly affect conversions, customer satisfaction and revenue.
UsabilityFeb 23, 2014 10:51 AM By Tim Parry
IR Focus: Web Design + Mobile Commerce 2014 was held earlier this month in Orlando. Here are 7 takeawys from IR Focus sessions that you can use as you enhance and update your marketing campaigns and ecommerce sites.
UsabilityJan 23, 2014 11:11 AM By Daniela Forte
In an effort to engage and delight its customers in every way possible, Lindt Master Chocolatier launched a new cloud-based ecommerce site in early 2013, by partnering with IBM and IBM Premier Business Partner CrossView.