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Usability ARCHIVE

Mobile Website Performance: 6 Tips for the Holidays  Dec 20, 2013 3:08 PM By Bharath Gowda

Consumers stress over slow-loading mobile commerce sites – 20% of those surveyed prefer being stuck in a traffic jam to waiting for a site to load. So how do retailers ensure optimal mobile website performance during the most wonderful – and busy – time of the year? Here are six tips.

Keeping Your Site Up and Running This Holiday Season  Dec 06, 2013 12:03 PM By Tim Parry

In this video interview, Panopta CEO Jason Abate discusses the outages that plagued Cabelas.com over Cyber Weekend 2013, and what merchants need to do to keep their sites up and running throughout the peak season.

Clearing Up the Confusion Between Omnichannel and Multichannel  Dec 04, 2013 11:25 AM By Eric Feinberg and JJ Cramer

The terms omnichannel and multichannel are more often than not used all too frequently and often interchangeably in the ecommerce world. However, have two completely different meanings. Here is a breakdown of what they mean and how you can use both, separately, to execute them flawlessly in order to create the best ecommerce brand.

The Top 5 Ecommerce Tests You Should be Running Right Now  Dec 04, 2013 10:17 AM By Ryan Lillis

Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.

Improving Usability and Winning Customer Loyalty  Dec 03, 2013 12:11 PM By Tim Parry

Whether you are making enhancements to or rolling out a new or refreshed ecommerce site, it’s important to test that links work, buttons lead where they promise, and the coding does what it’s supposed to do.But even after an ecommerce site passes the QA tests, customers can still get frustrated with the user experience.In this […]

How Did Shopping Carts Fare on Cyber Monday?  Dec 03, 2013 7:35 AM By Tim Parry

Actually, shopping carts for the National Retail Federation’s Favorite 50 of 2013 fared pretty well, according to Cyber Monday shopping study conducted by UserTesting.com. Here’s the grades its 100 testers gave these 50 ecommerce sites.

Showrooming vs. Webrooming: A Tale of Two Holiday Shopping Trends  Dec 03, 2013 6:51 AM By MCM Staff

If showrooming was a holiday trend to watch in 2012, then webrooming – wherein consumers do their research online and then head to the store to actually make a purchase – is the one to watch this holiday season. Here’s how consumers responded to a pre-Cyber Weekend Harris Poll on the two retail trends.

5 Ways to Improve Site Performance  Dec 01, 2013 8:37 PM By Klaus Enzenhofer

This holiday season, businesses must focus extensively on application performance and usability, in order to get users to increase transactions. Compuware has compiled the following five suggestions for improving performance and boosting sales.

Mobile Commerce Response Times Slower Than Cyber Weekend 2012  Nov 30, 2013 9:17 PM By MCM Staff

While many merchants optimized their ecommerce sites for growing Cyber Weekend demand, Compuware APM questions whether they have been prepared for the mobile commerce onslaught.

IBM’s Jay Henderson Talks About Black Friday Showrooming  Nov 30, 2013 4:14 PM By Tim Parry

Jay Henderson, Strategy Director for IBM Smarter Commerce, talks with Multichannel Merchant’s Tim Parry about ecommerce’s role in Thanksgiving Day and Black Friday 2013 shopping.






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