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MCM THURSDAY

News and Intelligence for the Multichannel Merchant

July 31, 2014

MCM Thursday
 
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Social Media is Driving Customer Engagement
How the Retail Industry Uses Shoppers’ Data
How To Survive The Holiday Season: Become Your Customer’s Best Friend
Schedules That Work Act is the Next Assault on Profitability
MCM Outlook: Global Ecommerce Opportunity Beckons

Social Media is Driving Customer Engagement

By Daniela Forte

Pinterest is growing, Twitter’s popularity rose and Facebook continues to be the most popular social media platform for retailers in 2014.

FULL ARTICLE

How the Retail Industry Uses Shoppers’ Data

By Tim Parry

Based on a recent Alteryx and RetailWire survey of nearly 350 retailers and brand manufacturers, this infographic illustrates the top three ways progressive retailers are using shopper insights to drive marketing and merchandising decisions, and more.

FULL ARTICLE

How To Survive The Holiday Season: Become Your Customer’s Best Friend

By Jay Henderson

Last holiday season, online retailers focused on streamlining the shopping experience so consumers could more easily find what they were looking for. So how can retailers build on this momentum? By taking the customer relationship one step further and getting inside the customer’s inner circle of trust as one of their “best friend brands.”

FULL ARTICLE

Schedules That Work Act is the Next Assault on Profitability

By Curt Barry

Here is the latest assault on our industry's profitability. The Schedules That Work Act will kill company profitability and ultimately sacrifice jobs.

FULL ARTICLE

MCM Outlook: Global Ecommerce Opportunity Beckons

By Mike O'Brien

If you’re a merchant and you’re not engaged in global ecommerce, you’re missing out on a massive opportunity. Are you ready to build your global ecommerce business? Download this MCM Outlook 2014 report.

FULL ARTICLE

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