Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 12/27/2016
The Downward Spiral of Legacy Email Marketing
Email marketing is one of the most powerful and potent tools available to ecommerce and retail marketers. This infographic by Reflektion highlights the reality of the shopper's inbox. …»
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5 Ways A2P SMS Text Messaging is a Game Changer for Multichannel Merchants
When businesses consider which communication channel to use when engaging customers, text messaging (SMS) is at the top of the list. Here are five reasons why SMS text messaging is a great way to engage with your consumers. …»
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The Millennial Generation: The Future of Retail
To keep your millennial shopper happy, you need to engage them at every touch point through out the customer journey. Like all shoppers, millennials want to not only shop your brand, they want to experience it. This video by CNBC tells us a little bit about what millennials are expecting today from the brands they shop and the future of retail. …»
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What Retailers Can Expect in 2017
With 2017 just around the corner, retailers have a lot to look forward to when it comes to what the future holds in the retail industry. Here are some predictions and what they will mean for retailers in 2017. …»
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4 Strategies Major Retailers Used to Win Cyber Monday
Cyber Monday sets a new online record with $3.45 billion in sales despite reported decline in consumer interest — but how? Here are four strategies major retailers used to win Cyber Monday and what it means for holiday 2017. …»
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Multichannel Merchants Source Directory
Contact Cynthia Foristel via email,, or phone, (203) 899-8482, to list your company for year round exposure and to discuss listing discounts.
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