Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 3/15/2016
Join Us on Twitter March 15 for the Growing Global Tweet Up
What are you doing on Tuesday, March 15 from 3:00 to 4:00 PM Eastern? Join Multichannel Merchant Managing Editor Tim Parry and PayPal Director of Global Cross-Border Trade Initiatives Melissa O’Malley for a Growing Global tweet-up.…»
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Paid Search Momentum Shift - Webinar w/Google
Thursday, 3/17 - Trends & opportunities to maintain strong growth.
6 Steps to a More Effective, Holistic Omnichannel Strategy
A cross-functional approach is key to a successful omnichannel strategy, enabling a seamless customer experience that can drives sales and profits. Merchandising, logistics, marketing and planning departments all play a key role in the assortment, pricing and promotions that influence the outcome. Without across-the-board participation, your efforts can fall flat. Here are 6 steps to a more effective omnichannel strategy.…»
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How to Create an Award-Winning Email Communications Experience
What are the best practices in brand communications, especially in the critical area of transmitting a customer's order information? Learn how SmartHub from eBay Enterprise + Innotrac analyzes its data to determine the winners and losers. And come to the Operations Summit, April 12-14 in Cincinnati, to find out the winners of the 2016 Excellence in Customer Experience Awards.…»
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MCM Outlook 2016
Read MCM’s latest Outlook Report on how ecommerce’s roles grows with omnichannel and mobile.
Customer Service in the Digital Age - How Much has Really Changed?
There has been a shift in perception of customer service as businesses across virtually every industry have undergone digital transformation. Here are five principles about customer service in the digital age. …»
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What’s Next For Brands’ Social Marketing Strategies?
As mobile usage continues to grow, new social platforms will also continue to evolve and be discovered—bringing a whole new element to social marketing. In the very near future, we will see the integration of mobile and social channels through messaging apps like WhatsApp and Viber, live-streaming tools like Periscope, and traditional networks like SnapChat and Facebook that have staying power. …»
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Operations Summit|April 12-14 2016| Cincinnati OH
Exclusively About Direct-to-Customer and Omnichannel Operations
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