Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 08/16/2016
20 Email Marketing Hacks for Increased Everything
You may have seen various tips, tricks, or “hacks” around the web for email marketing — ways to increase conversions, clicks, open rates, and sign-ups, just to name a few. Well, this article has a little bit of everything, all in one place! These email marketing hacks will increase everything with your email marketing, from conversions to sign-ups. Lets dive right in.…»
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Utilizing VoC Data to Drive Change
Voice of the customer (VoC) data is important to any company, as it allows you to adjust your strategy and implement new projects across departments. Here is how Readers.com uses VoC data to continually improve its business though capturing data, analyzing the feedback, making changes, and monitoring results.…»
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4 Tips for Delivering a Richer Customer Experience
For online businesses or retailers, the lazy days of summer often pose an unfortunate reality – one that traditionally includes less attention from consumers and slower sales both online and in-store. Here are four tips to beat those late summer time blues for your business. …»
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5 Tips on Leveraging Your Stores as Distribution Centers

August 17, 2016 @ 2:00 p.m. ET

Register and learn best practices on how to use your stores for omnichannel strategies such as in-store pickup, ship-from-store and save the sale.

 
Will Facebook Change Consumer Opinion on Video Chat Customer Service?
It is being predicted that in five years that it will all be about video on Facebook and that it is a richer source of advertising for marketers. See how video can provide your consumers with just the right amount of content without losing their attention. …»
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Mobile Drives QVC Ecommerce Sales in Q2
Mobile drove ecommerce success for QVC in the second quarter and QVC is moving full speed ahead with making mobile-first a priority. See what their plans are and what it will mean for QVC. …»
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Multichannel Merchants Source Directory
Contact Cynthia Foristel via email, cforistel@accessintel.com, or phone, (203) 899-8482, to list your company for year round exposure and to discuss listing discounts.
featured jobs

Director of e-Commerce
Texell Credit Union – Temple, TX

VP of Marketing and Creative Services
Potpourri Group – North Billerica, MA

E-COMMERCE ADMINISTRATIVE & CUSTOMER SUPPORT
Reeves International, Inc. – Pequannock, NJ

Director of Content Marketing & Digital Strategy
American Dairy Association North East – Philadelphia, PA

Senior Director of Annual Giving and Donor Engagement
University of Alaska Foundation – Anchorage, AK

Assistant Director
East Carolina University – Greenville, NC
 

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