Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 8/2/2016
Just in Time for the Holidays: Google’s Latest Adwords Update
Back to school shopping is quickly approaching, and before we know it the holiday shopping season will be in full swing. Google announced the launch of three new AdWords innovations that optimize mobile advertising and give greater control to marketers. With the rush not too far down the road, here are updates marketers will be utilizing to lure the consumers this holiday season. …»
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Staying One Step Ahead on Amazon

August 10, 2016 @ 2:00 p.m. ET

Don’t “just” sell on Amazon – register and discover ways to fully maximize your presence on it.

Controlling the Chaos: Why Progressive Mobile Matters
Progressive mobile can give your web visitors a premium app-quality experience and take your conversion rate to levels comparable to desktop. Here are three key milestones in developing the progressive mobile experience. …»
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Under Armour to Begin Selling Its Products in Kohl’s Next Year
Under Armour will begin selling products at 1,100 Kohl’s locations next year, and plans to open a store at the iconic FAO Schwartz location in Manhattan. The Kohl's deal is intended to make Under Armour products more available to consumers, particularly women, at malls and other suburban locations.…»
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4 Ways to Gain Inventory Visibility an in Omnichannel World

On Demand Webinar

Register and learn how to gain inventory visibility across all your sales channels and fulfillment locations.

Hispanic Shoppers Are Coveted, Yet Complex: Here’s What You Need to Know
Retailers are always on the hunt for consumers with the most growth potential – and few populations have a higher future for growth than U.S. Hispanics. Here is what you need to know about selling to the Hispanic shopper. …»
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PetSmart Improves Customer Experience With Better Insight Into Customers and Pets
PetSmart partnered with Cognizant to gain better insight into its customers and their pets that promises to create a better shopping experience. Cognizant will empower PetSmart with better decision making by integrating operational store, campaign and other data to provide a single view of the entire data landscape. See what other ways PetSmart will improve the customer experience with this partnership. …»
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Multichannel Merchants Source Directory
Contact Cynthia Foristel via email, cforistel@accessintel.com, or phone, (203) 899-8482, to list your company for year round exposure and to discuss listing discounts.
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