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MCM THURSDAY
News and Intelligence for the Multichannel Merchant
January 15, 2015

Merry Valentine’s Day! Holiday Strategies to Drive Valentines Sales
Are you getting ready to help shoppers shop for Valentine's Day? Shoppers have shifted already from gifts for under the tree to finding the perfect romantic gift for that special someone. More...
 
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3 Steps to Stop Payment Fraud
Why, after 30 years of B2C ecommerce activity, is payment fraud still so prevalent? And more importantly, what can be done to stop it? More...
 
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The Federal Purchase Card: Still a Viable Procurement Method for B2B
Over the past decade we have seen a shift, and those companies not carrying any government contracts are seeing the percentage of their federal sales via the charge card shrink. This does not mean that if you don’t have a contract you will lose all your federal sales. But what can you do to stem the shrinkage? More...

How Web Personalization Drives Purchases and Post-Purchases
Online retailers are in urgent need of strategies to help reduce website churn and convert visitors to buyers. Here's how personalizing the experience can help. More...
 
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5 SEO Strategies All Merchants Need to Implement Now
Many merchants think that SEO strategies are no longer effective, are expensive, and are not worth the effort. But nearly 90% of consumers use search engines for purchase decisions. How do you improve your visibility? Here are five strategies every merchant should deploy. More...
 

 

 
Job Opportunities
 

Associate Director, E-Commerce and Website Design
STEMCELL Technologies, Vancouver, BC, Canada

Global Content Leader
Canadian Tourism Commission, Vancouver, BC, Canada

Manager, Customer Marketing Strategy (macys.com)
Macys, New York, NY

E-Commerce Developer (macys.com)
Macys, San Francisco, CA

Retail Buyer - Stores or E-Commerce
Kohls Department Store, Menomonee Falls, WI

eCommerce Project Manager
Steve Madden, Long Island City, NY

E-Commerce Manager
Aramark, Kansas City, MO

Related Content

Marketer’s Guide to Qualifying, Routing, and Scoring Inbound Calls to Optimize Sales
Inbound calls are the #1 driver of revenue. But creating marketing campaigns that drive calls isn’t enough, you must also control how calls are qualified and routed to optimize sales. This guide presents case studies of call management strategies to improve ROI.

eCommerce Benchmark Report
Smartphones and tablets accounted for 43% of all site visits in Q3 2014. Sales from these devices made up almost one fourth of all ecommerce revenue in the quarter and smartphone revenue share is projected to surpass tablet share by early-to-mid 2015.

 

 

The MCM Network Source Directory
Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Click here to start your search
 


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