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Reach Prospects All Year Long with Multichannel Merchant's Source Directory
The new Multichannel Merchant Source Directory offers Senior-level Executives who sell by ecommerce, catalogs and retail easy access to all the leading products, technology and services available –searchable by type, geography and name.
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Customer Intelligence is the Key to Success
By Angel Morales
For the last few decades retailers have understood the need to know their customers. Some are doing more email segmentation, others are doing display ad targeting and yet others are doing on-site messaging. Here's why this is the year of automated customer intelligence which has the potential to change our industry.
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Paid Search Sees Growth in Q4 2013
By Daniela Forte
The fourth quarter of 2013 saw growth for paid search, according to two separate industry reports. The holiday shopping season saw an increase in retail transactions of 26%, and retail revenue rose 34% on Thanksgiving and 24% on Black Friday.
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Facebook Advertising KPIs Spike in Q4
By Daniela Forte
A new infographic by Kenshoo detailing findings from an analysis of Facebook ads in Q4 2013, found that advertiser sales revenue driven by Facebook ads increased 59.09% quarter-over-quarter and impressions increased 50.79% quarter-over-quarter.
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The Operations Summit is the only event of its kind exclusively about ecommerce and catalog direct-to-customer operations & fulfillment. Hundreds of high level decision makers will be in attendance in Indianapolis for the 2014 Operations Summit. Register early to take advantage of our best price discounts!
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Personalizing the Online Shopping Experience—Thinking Beyond %%FirstName
Jan 29, 2014 @ 2:00 p.m. ET
Develop engaging campaigns beyond personalizing email with first name, and convince your buyers you know and care about them on a personal level. Jodi Wearn, Segment Marketing Director at Silverpop will showcase the results that can be achieved when marketers start treating customers as individuals rather than audiences.
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