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MCM THURSDAY

News and Intelligence for the Multichannel Merchant

June 19 , 2013

MCM Thursday
 
Men’s Wearhouse Fires Executive Chairman Zimmer
Cyber Weekend Customers Come Ready to Buy
Amazon Launches Gift Card Program with Facebook
Small Merchants Strike Out with Mobile Optimization
Online Shoppers Need to be Nudged
Facebook Remains Popular Among Merchants
Study Finds Half of B2B Buyers Have Used Amazon Supply
RetailMeNot Files for $230 Million IPO

Men’s Wearhouse Fires Executive Chairman Zimmer

By Erin Lynch

While George Zimmer was able to guarantee the likeability of the suits at Men’s Wearhouse, he wasn’t able to guarantee his job as the Executive Chairman. The retailer announced his termination this week.

FULL ARTICLE

Cyber Weekend Customers Come Ready to Buy

By Tim Parry

Even if you don't sell products geared toward the Black Friday-Cyber Monday crowd, you need to have your ecommerce site in top shape ahead of the holiday rush. Shoppers who come to Party Supplies Delivered come ready to buy, and that leads to its highest conversion rates of the year.

FULL ARTICLE

Amazon Launches Gift Card Program with Facebook

By Erin Lynch

Amazon has teamed up with Facebook and launched a new program that allows users of both services to band together to surprise friends on their birthday with an Amazon gift card.

FULL ARTICLE

Small Merchants Strike Out with Mobile Optimization

By Erin Lynch

While mobile traffic is becoming a major player when it comes to ecommerce, nearly half of the small retailers out there are unaware of exactly how much traffic is coming from smartphones or tablets.

FULL ARTICLE

Online Shoppers Need to be Nudged

By Tim Parry

In this video taken at IRCE 2013, SeeWhy's Charles Nicholls talks about how proper remarketing can nudge the customer, and remind her to complete the transaction.

FULL ARTICLE

Facebook Remains Popular Among Merchants

By Daniela Forte

´╗┐The use of Facebook and Twitter may have peaked over the past year, with Facebook remaining the most popular social media site used by merchants at 86.9% followed by Twitter at 71.4%, according to results from Multichannel Merchant’s MCM Outlook 2013 report on Ecommerce. Both of these percentages are flat compared to the 2012-13 survey figures.

FULL ARTICLE

Study Finds Half of B2B Buyers Have Used Amazon Supply

By Multichannel Merchant Staff

Acquity Group has found that business-to-business buyers are willing to stray from their current supplier and make purchases from Amazon Supply not just based on price, but also based on convenience and overall online experience.

FULL ARTICLE

RetailMeNot Files for $230 Million IPO

By Multichannel Merchant Staff

RetailMeNot announced Monday that it has filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of its Series 1 common stock.

FULL ARTICLE

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