| MCM THURSDAY
News and Intelligence for the Multichannel Merchant May 14 , 2014 |
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| 4 Ways to Keep Customers’ Shopping Carts Full through Checkout
By Jan Vels Jensen Shopping cart abandonment is one of the most frustrating things that can happen to an ecommerce company. To be so close to a sale only to lose it at the last minute is incredibly irritating – and incredibly common. |
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| Millennials’ Behavior Is Good, Bad and Ugly for Retail
By Steve Wellen At the core of the retail evolution, we have millennials and their peculiar, online, mobile shopping habits. They are forcing retailers to pivot—but whether millennials are good, bad or ugly for your business just might come down to how you choose to respond. |
| 5 Excellent Examples of Omnichannel Retailing Done Right
By Jason Trout Whether a retailer is just starting in the path of omnichannel retailing or simply looking for ways to refine your existing strategy, these 5 examples should give a better idea of how to do it right. |
| Hhgregg Aligns Itself with New Branding Purpose
By Daniela Forte The impetus of hhgregg’s brand transformation came after the company’s CEO articulated a branding purpose to “inspire and delight” its customers. |
| 5 Ways your Business has to Change to Integrate Beacons
By Jonathan McKeever Beacon technology is at the top of the list of next “big ideas” for merchants. But to make the most of location-specific campaigns and analytics, retailers have to change the way they think about customer engagement. |
| 3 Steps to Prep for Dads and Grads
By Maria Haggerty Customer behavior during the summer holidays is quite different from the winter and Christmas shopping season. While this can present a challenge for retailers, it’s also a great opportunity to connect with new shoppers and build customer loyalty. Here are 3 steps retailers can take to ensure they are ready for graduations and Father's Day. |
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