| MCM THURSDAY
News and Intelligence for the Multichannel Merchant May 22 , 2013 |
 |
| Google Checkout to Retire In November
By Daniela Forte Google announced this week it would be retiring its Google Checkout in November of this year as the company transitions to Google Wallet, a platform enabling merchants to meet the demands of a multi-screen world where consumers shop in-store, at their desks and on their mobile devices, according to blog post by Google. |
|
Advertisement
|
| Social Media Declining for Online Purchases
By Erin Lynch Social media is lagging as a direct traffic source to ecommerce websites and for online purchases, despite brand investment, according to a recent report from Monetate. |
| Tips for Effective Email Marketing
By Daniela Forte Email marketing is the most effective tactic according to 55% of marketing professionals and plays an important role for ecommerce merchants, according to a whitepaper by Listrak. Since it is known to return more than $40 per dollar spent, makes its cost effectiveness undeniable. |
| Mobile Expected to Skyrocket
By Daniela Forte It is expected that by 2015, mobile internet usage will surpass desktop internet usage. Yesmail Interactive created this infographic displaying how mobile have impacted consumer shopping patterns and the interaction between brands and social media. |
| SLI Systems to Go Public
By Erin Lynch The site search provider SLI Systems has announced plans to proceed with an initial public offering in its home country of New Zealand. |
| Don’t Let Disengaged Subscribers Become Inactive
By Jim Davidson There is a phase between a period of being an active subscriber and totally checking out. Customers in this phase are disengaged subscribers who show less interest in your brand but may still be opening or clicking in your emails. Here are a few ways to get them back. |
| Accenture to Acquire Acquity Group
By Daniela Forte Accenture entered into an agreement with Acquity Group Ltd., where Accenture will acquire Acquity Group, a digital marketing and ecommerce company, according to a press release on Acquity Group’s website. |
|
Advertisement  Executive Summary: Product Information Management The right PIM solution should enable a merchant to deal with the volume/complexity of product information needed for daily operations and strategic marketing. In this report learn: When it makes sense to invest in a PIM solution The differences in “plug-in” enterprise and “on-demand” solutions. Best practices for using PIM solutions. Download The Free Report Today! |
| Find Products and Services |
| Search our site for Products and Services |
|
Advertisement  Free Webinar: Stepping Up to Consumer Expectations with Customer-Centric Marketing Find faster, more proven ways to drive up to 25% higher revenue in 2013 by ensuring your marketing is comprehensively customer-obsessed. Register Now! |
ABOUT THIS NEWSLETTERYou are subscribed to this newsletter as `email`For questions concerning delivery of this newsletter, please contact our Customer Service Department at: Multichannel Merchant An Access Intelligence publication International: 847-763-9509 Email: Customer Service Access Intelligence | 10 Norden Place, Norwalk, CT 06855 © 2013 Access Intelligence. All rights reserved. This content is protected by United States copyright and other intellectual property laws and may not be reproduced, rewritten, distributed, re-disseminated, transmitted, displayed, published or broadcast, directly or indirectly, in any medium without the prior written permission of Access Intelligence.
|
| About Us Privacy Policy |