| MCM THURSDAY
News and Intelligence for the Multichannel Merchant May 01 , 2013 |
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| A Look Back at Marketplace Fairness Act
By Daniela Forte Last week the Senate voted 74 to 20 in favor of proceeding with its debate on the Marketplace Fairness Act and merchants are weighing in on how it would impact their business. Take a look back at Multichannel Merchant’s coverage of the Marketplace Fairness Act with this series of articles and videos. |
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| Rue La La Founder Ben Fischman Steps Down
By Erin Lynch Rue La La’s founder Ben Fischman has stepped down from his post as CEO and has been replaced by Steve Davis. |
| eBay Looks to Grow Locally and Globally
By Tim Parry eBay plans to go global and local in hopes to double its number of eBay Marketplace users to 200 million by 2015. |
| Want More Tablet Sales? Improve the Shopping Experience
By Jonathan Levitt Retailers that act now to improve the tablet shopping experience – enhancing browsing and making purchasing easier – can jump ahead of the competition. Here are four strategies retailers can use to nail their tablet shopping strategies. |
| Getting the Multi-Device Customer to Purchase
By Jim Davidson According to a Google/Ipsos report, 85% of consumers will start shopping on one device and finish on another so your marketing plan should reach your customer on all gadgets and gizmos. Here's how. |
| Attracting and Retaining Mobile Users
By Daniela Forte Attracting and retaining mobile customers can be a challenge. Consumers are more empowered and smarter than ever before especially when they are using mobile technology, according to this infographic from MerchantWarehouse.com. It shows how to attract and retain new customers using mobile technology. |
| eBay and NRF Debate Internet Sales Tax
By Tim Parry PBS News Hour's Gwen Ifill looks at proposed Internet sales tax legislation and moderates a debate with Brian Bieron of eBay and the National Retail Federation's Rachelle Bernstein. |
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Advertisement  B2B and B2C merchants face big challenges as they try and keep up with the always-connected customer, and around-the-clock direct-to-customer activity has made the process even busier. In this Outlook Report learn:
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Improve Conversions on your Webstore from Paid Search and Comparison Shopping Traffic Social Media and Business Intelligence: Creating the Integrated Customer Hub |
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