| MCM THURSDAY
News and Intelligence for the Multichannel Merchant September 18 , 2013 |
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| Small Retailers Address Need for Marketplace Fairness Act
By Erin Lynch The National Retail Federation has released a short video featuring small retailers from across the country expressing the online disparity between Main Street retailers and internet retailers, along with the “urgent” need for Congress to address the Marketplace Fairness Act. |
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| New Study Offers Snapshot Into Fraud
By Daniela Forte A new study has found that nearly one in three victims of identity theft have chosen to avoid specific merchants after they have fallen victim to fraud. Here is a quick snap shot into how merchants are handling fraud. |
| Getting a Handle on Shopping Cart Abandonment
By Tim Parry Shopping cart abandonment remains a major challenge for merchants, with the average online shopping cart abandonment rate at 75%. But that doesn't mean you can't win a cart abandoner back and convert him into a buyer. |
| 2013 In-store Holiday Sales Expected to Increase 2.4%
By Daniela Forte While no official predictions for direct-to-customer holiday sales figures have been made public, one firm has already predicted a decrease in store traffic, but a rise in store sales. |
| 5 Ways Gift Cards Can Boost Sales
By Erin Lynch For the past five years gift cards have been ranked as the number one most popular gift among shoppers. In fact, according to Shopatron, not only will the average shopper spend more than $150 on gift cards annually, but 72% of recipients become repeat customers. Here are five surefire ways you can harness the power of gift cards on your ecommerce site. |
| J.Crew 2Q Direct Sales up 13%
By Multichannel Merchant Staff J. Crew's second quarter direct sales increased 13% to $151.8 million following an increase of 16% in the second quarter last year. |
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