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News and Intelligence for the Multichannel Merchant
November 24, 2015
MCM Tuesday
Is Black Friday's Demise Over Exaggerated?
Is this the last-ever year Black Friday, or is the end of America's biggest shopping day nothing but speculation? Click here and find out how the role of Black Friday is changing, and other news that shaped the week. More…
How Marketers Are Abusing Emails
Why do retailers see declining opens, click through rates (CTRs), and conversions, and growing attrition? The problem isn’t the channel, it’s the way marketers are abusing it. More…
A Pop-Up Holiday: The Resurgence and Relevance of Brick and Mortar
The blue and yellow Blockbuster logo once was as familiar a site as the green and white of the Starbucks emblem today seen across the country. Its disappearance is both a reflection of progress and a reminder of the impact the Internet has had on brick and mortar retailers. More…

Borrow B2C Website Features to Enhance Your B2B Ecommerce Site
The B2B and B2C markets operate in contrast to each other. In general, B2B buyers are more knowledgeable of the products they buy and better understand the value associated with it. B2B buyers must also be more thorough in the… More…
3 Last-Minute Tips to Optimize for Black Friday and Cyber Monday
By now, most retailers have finalized their e-commerce site code for the holiday shopping season and have completed testing to ensure fast, reliable end-user experiences that drive conversions. But, there are ways (and still time, though fleeting) for retailers to proactively protect themselves as much as possible, through the following three techniques. More…
Job Opportunities

Regional Marketing Lead - Analytics
MSCI, New York, NY

Director and Editor of Content
Paula's Choice Skincare, Seattle, WA

E-Commerce Clerk
Goodwill Easter Seals Miami Valley, Dayton, OH

Global Public Relations Manager
Transfast, New York, NY

Software Development Principal Engineer E-Commerce-PW15
Dell, Inc., Round Rock, TX

E-Commerce & Purchasing Card Program Coordinator
Anne Arundel Community College, Arnold, MD

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