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News and Intelligence for the Multichannel Merchant
September 15, 2015
MCM Tuesday
Are You Prepared for the 2015 Holiday Shopping Season?
ChannelAdvisor has found that nearly 60% of respondents plan to start their holiday promotions in September or sooner, and almost a quarter (24%) of respondents are planning to offer more holiday promotions than last year as a strategy to increase their 2015 holiday sales. More…
There’s Free Shipping, Then There’s Stupidity
Actress Melissa Joan Hart should've known better than to exploit the Sept. 11 tragedy to promote her King of Harts clothing line via a free shipping offer using the promo code "911." Especially when she created the code after she lambasted the media for its lack of 9/11 coverage.  More…
ShopSocially Launches Program to Increase Engagement  
ShopSocially has announced the launch of the “Customer Q & A” program to drive increased user-engagement and to enhance sales conversion rate. By employing this program, marketers can increase community engagement on their website by as much as 26% and gain deep insights into the customers’ decision making process. More…

How Instagram Images Enrich the Email Experience
Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand. More…
eBay's Wish List Doesn't Include a New Perception
Happy 20th anniversary, eBay! We noticed you didn't have "New Perception" on your wish list. But boy, would we like to give you one. Here's what else eBay can do to get shoppers to stop thinking "auctions" and stave off competition from newcomers like Jet.com.  More…
Job Opportunities

Telesales Manager, Expert Sales (Consumer Healthcare)
GlaxoSmithKline, Parsippany, NJ

E-Commerce Product Manager
Entertainment Benefits Group, Aventura, FL

Ecommerce Clerk
Goodwill Easter Seals Miami Valley, Dayton, OH

Marketing Manager
SWC Technology Partners, Chicago, IL

UPG Director Ecommerce Distribution
Johnson Controls, Inc., Norman, OK

Senior Product Manager
eGain Corporation, CA

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The Streamlined SKU: Using Analytics for Product Introductions
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Next Gen Information & Data Management for Commerce Relevancy
Retail has evolved from single/siloed channels to omnichannel. This FitForCommerce paper explores changing expectations and buying behaviors; the critical role of a PIM solution; using PIM solutions to combine product and customer data; and more.

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