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MCM THURSDAY

News and Intelligence for the Multichannel Merchant

April 15 , 2013

MCM Thursday
 
Ship My Pants? Sure, Ship My Bed While You’re At It, Kmart
Wayfair.com Joins Pinterest Bandwagon With New Clipboard Feature
The Truth About the Best Time to Send Email
3 Steps to Build Customer Relationships
REVOLVEclothing.com CMO on Visual Site Search and Product Recommendations
Americans Consumers are Fed Up with Bad Ads

Ship My Pants? Sure, Ship My Bed While You’re At It, Kmart

By Tim Parry

It's pretty easy for me to forget about Kmart when I'm shopping, but its latest viral video (by DraftFCB Chicago) has certainly made the discount retailer top-of-mind.

FULL ARTICLE

Wayfair.com Joins Pinterest Bandwagon With New Clipboard Feature

By Daniela Forte

It seems lately many merchants are joining the Pinterest bandwagon. I was recently on the online furniture company Wayfair.com’s website.  I have to admit I was looking at furniture pieces I would want someday for my own home. I noticed they have created a clipboard feature that now allows users drag and drop product images.  That is not all, [...]

FULL ARTICLE

The Truth About the Best Time to Send Email

By Joe Devine

With the email analytics for hundreds of diverse ecommerce email marketers and millions of emails at our fingertips, here is how I respond to the frequent questions about the golden bullet time to send email.

FULL ARTICLE

3 Steps to Build Customer Relationships

By Jai Williams

As brand marketers place more time and effort into making their email marketing communications more effective, the importance of getting as close as possible to a 1:1 connection with consumers becomes readily apparent.

FULL ARTICLE

REVOLVEclothing.com CMO on Visual Site Search and Product Recommendations

By admin

Kobie Fuller, CMO of the contemporary fashion site, shared his company's experiences using Monetate's online merchandising products to deploy personalized product recommendations and visual site search on REVOLVEclothing.com.

FULL ARTICLE

Americans Consumers are Fed Up with Bad Ads

By Tim Parry

InsightsOne announced the findings of its 2013 Bad Ads Survey conducted online by Harris Interactive on its behalf from February 27-March 1, 2013 among over 2,100 American adults aged 18 and older. The survey, which was aimed at determining American attitudes and behavior around the ads they see every day, found that fully 87% are [...]

FULL ARTICLE

Related Whitepapers

 

10 Tips: Solving Marketing’s Biggest Problem of 2013 (Gaining Opt-ins)

Must-Have eCommerce Features 

Improve Conversions on your Webstore from Paid Search and Comparison Shopping Traffic

Strategy for Social Engagement & Monitoring: Transforming Noise to Signal

 

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